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    • Elder Care Attorney Consulting
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  • Care Manager Products
    • Geriatric Care Management Handbook
    • GCM Operations Manual
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    • Speakers Bureau Package
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    • Care Managers: Working With The Aging Family
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marketing to long distance adult children

Can You Market Care Management During a COVID-19 Shut Down?

By Cathy Cress | April 6, 2020

Marketing geriatric care management in the midst of coronavirus is like a ventilator for your business. You can both help keep it on life support and give it time to recover until you can open again.

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What are 8 Steps to a Successful VIP Client Inquiry Call with CoronaVirus ?

By Cathy Cress | March 4, 2020 | 0
red-phone.jpg

Intake is the most critical point in opening or losing a case. A successful intake means increasing your aging life or geriatric care management business. Here are steps to success.

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Can’t See Aging Mom Christmas Hanukkah-7 Ways to Make Her Feel You Are There

By Cathy Cress | December 15, 2019 | 0

what’s the best way to keep in touch with the long-distance elder if you can’t visit on coming  Christmas or Hanukkah ?

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How Does a Care Manager Create a Results Driven Marketing Plan With 4 P’s and a few A’s?

By Cathy Cress | December 14, 2019

All this and more is in the chapter on marketing GCM in Handbook of Geriatric Care Management 4th edition by Marketing Guru  Merrily Orsini. She created the original template for corporate geriatric care management, with her own GCM business.       

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Free Webinar- LEARN HOW TO MARKET LIKE YOUR BUSINESS DEPENDED ON IT

By Cathy Cress | December 12, 2019 | 0

FREE Webinar
LEARN HOW TO MARKET LIKE YOUR BUSINESS DEPENDED ON IT 

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How Catchy Copy Can Sign Up New Long Distance GCM Clients

By Cathy Cress | November 4, 2019

Care managers need gold standard copy to advertise their services but need a Wonder Woman spin that will make copy stand out from your competition.

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How Catchy Copy Can Sign Up New Long Distance GCM Clients

By Cathy Cress | January 30, 2019

Care managers need gold standard copy to advertise their services but need a Wonder Woman spin that will make copy stand out from your competition.

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Afraid of Your Competition ??-You Can Learn How to Position Your Business From Them

By Cathy Cress | January 14, 2019 | 0

Competition surveys will recommend marketing/positioning in your this competitive landscape and how you can position your GCM/ALCA agency to be chosen by clients seeking care over your local competition.

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CARE MANAGERS’S- LOVE YOURSELF ON VALENTINES DAY WITH THE PERFECT GIFT

By Cathy Cress | February 6, 2017 | 0

Give Yourself a Great Valentines Gift.
If you are an aging life care manager or geriatric care manager, nurse care manager or in the eldercare field, give yourself a perfect Valentine gift and learn how to write a geriatric assessment for families or court based on my book Handbook of Geriatric Care Management 4th edition.

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