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    • Geriatric Care Management Handbook
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Posts Tagged ‘geriatric care marketing’

10 marketing messages for Adult Kids Who Call 911 GCM Before & After Holidays

By Cathy Cress | November 7, 2022 | 0
wonder.woman.05.jpg

“Geriatric care managers are wonder woman ” This is an important marketing message for care managers to use with all the 911 calls after the holiday holidays.

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Want the Care Managment Benefits You Can show an Elderlaw Attorney?

By Cathy Cress | February 21, 2022 | 0

Find out many more benefits your care management skills care managers bring to an elder law attorney and other key third-party targets you meet with to garner their business and referrals.

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How to Sell Care Management Services to 3rd Parties Through Benefits

By Cathy Cress | January 31, 2022 | 0

Your most compelling sales message to a third party is not that you have something wonderful to sell, it is ” I understand what you need what will benefit you

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Is Your Business Marketing Plan 4 Updated With Omicron Scourge ?

By Cathy Cress | January 14, 2022 | 0

Will you add a new COVID -19 Coaching service to help local and long-distance families understand how to keep their elders safe from Omicron

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Is Your Marketing Plan 4 Your Business Updated for the Delta Variant ?

By Cathy Cress | August 19, 2021 | 0

You need to update your marketing plan now because during the COVID Delta Variant explosion your audience wants to know that it is safe to use your services.

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Is Your Marketing Plan 4 Your Business Updated For Scary Semi – Post COVID?

By Cathy Cress | April 21, 2021 | 0

How do you successfully market the safety of your care management or home care business during the 2021 “-Semi-Post Pandemic “?

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Marketing plan Critical to Profiting on ALCA or Geriatric Care Management Business

By Cathy Cress | January 11, 2020 | 0

A strategic and successfully executed marketing plan has the power to shape an aging life care management business and how it is to be perceived by current and potential customers.

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What is Your GCM Sales Plan?

By Cathy Cress | January 3, 2020

GCMs rarely see themselves as salespersons. This is a fatal error. You may have a care management product, but to make money from that product, you have to sell it.…

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What Marketing Tactics Work Best to Reach Aging Life or GCM customers?

By Cathy Cress | January 17, 2019

What marketing tactics make the most sense for you? Where will you reach your client base best.

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Marketing plan Critical to Profiting on Aging Life or Geriatric Care Management Business

By Cathy Cress | May 4, 2015

  Merrily Orsini, esteemed author of her new chapter in Handbook of Geriatric Care Management 4th edition  https://www.cathycress.com/books/geriatric-care-management-4th-edition ( out September 2015) has some sage advice on marketing aging life…

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