Geriatric Care Management Business?Want to Start one?

February 7, 2023

Want to Start a New Geriatric Care Management Business?

A care management business can be started by an RN, a social worker, someone in the health field, or anyone with dreams to become an entrepreneur.

But what skills do you need? Your entrepreneurial care management dream must spring from the intersection of three streams: your passion, your competence, and market opportunity. To start a geriatric care management business, the adage to “know thyself” becomes critical. Are you passionate about geriatric care management? You will need passion to sustain you when the situation gets tough—which it does in all beginning businesses. You must have the core competence both to be a geriatric care manager (GCM) and to run a business. But good GCMs with no business acumen, which is often the case, frequently fail in business.

Is Starting a New geriatric Care Management Business a Good Choice for You?

To start of new care management business you need market opportunity, which is a business skill. In other words, are there enough people in the top 10% of the area plus third parties who will refer to you like elder law attorneys, concierge physicians, and unscale assisted living you serve to have a”market” to have sales and generate a profit? If very few older people in the upper 10% live in your services area, you may not be in the right place to start a new geriatric care management business. If 10 other GCMs are practicing in your town, the

An entrepreneur geriatric care management business?

competition may limit your own market opportunity. You find out by doing a competition survey Finally, you need to assess why you want to start this type of business in the first place. Are you motivated by financial gains? by community recognition? by a need to make a difference?

In a New Geriatric Care Management Business

You Have To Know Cash Flow

An entrepreneur care management business owner must understand billing and cash flow. This is another key business skill needed by a care manager. Without this knowledge, you will fail like 50% of new businesses do. Along with this, you have to understand how to bill 85% of your care manager’s time to stop cash flow from putting you out of the business. This leads to overall financial forecasting skills. When do you break even, when can you hire a new care manager and afford to stop being a solo practitioner who wears so many hats you are crushed by the weight?

A new geriatric care management business

Do You Know The Best Phrases To Attract VIP Care Management Clients?

Learn Billing and Financial Forecasting and More in my new online Start-Up GCM Business Class

Billing for new geriatric care management business

Most care managers have no business background because they are nurses, social workers, and health professionals without an MBA. Yet their business depends on cash flow, marketing opportunities, and financial skills to pay the bills

Get Critical New Geriatric Care Management Business Skills in My GCM Business Class

Check out my Online GCM Business Class which includes 10 modules on starting your GCM Business including two modules on financial management so you do not go under and lose your dream start

GET 100$ DISCOUNT ON CLASS IF YOU BELONG TO ALCA

Skills you will learn in My GCM Business Class

GCM ALCA billing skills to develop a billing system that allows you to bill 85% of your time, control your cash flow, invoice promptly to make a profit
GCM financial forecasting skills to develop a 3-year financial forecast Excel spreadsheet to track your basic cash flow -profit and expenses and to track the number of clients and billable hours needed to break even make a profit, pay back loans, hire new staff, and take a salary yourself
GCM organizational design skills to create your business flow chart and job descriptions, and outline how power flows down your staff to deliver gold-standard care to clients
GCM marketing survey skills to pinpoint market opportunity, your area’s upper 10% clients, and 3rd-party referrals to market, to make your business profitable
GCM competitive analysis skills to do a competition survey set the fee per hour your market will bear for your services and gage your market opportunity and gather information from each, to position your services vs your competition’s so clients will choose you
GCM timeline skills to identify and list (in a manageable, doable order), major tasks to complete before you open your business
GCM business planning skills to write a 13-part business plan to create a blueprint of measurable goals for your business’s financial success
GCM marketing skills to create a marketing plan to develop lead sources, conduct lead
An entrepreneur geriatric care management business
generation, launch social media and conduct content marketing to gain new customers
GCM sales skills to position your agency to sell your menu of services
through benefits to 3rd parties and clients through cold calling, 1-1 sales meetings, and inquiries, by knowing how to close the sale and sign the contract
LEARN MORE ABOUT LEARNING GCM BUSINESS SKILLS WITHOUT GETTING AN MBA
GET 100$ DISCOUNT ON CLASS IF YOU BELONG TO ALCA
Check out our affordable price or choose a monthly payment plan

Want To Start a Profitable New Geriatric Care Management Business?

May 13, 2022

Want to Start a new geriatric care management business?

A new geriatric care management business can be started by an RN, social worker, someone in the health field, or anyone with dreams to become an entrepreneur.

Is Starting a New geriatric Care Management Business a Good Choice for You?

To start of new geriatric care management business you need market opportunity this is a business skill. In other words, are there enough people in the top 10% of the area plus third parties who will refer to you like elder law attorneys, concierge physicians, and unscale assisted living you serve to have a”market” to have sales and generate a profit? If very few older people in the upper 10% live in your services area, you may not be in the right place to start a new geriatric care management business. If 10 other GCMs are practicing in your town, the

An entrepreneur geriatric care management business?

competition may limit your own market opportunity. You find out by doing a competition survey Finally, you need to assess why you want to start this type of business in the first place. Are you motivated by the financial gains? by community recognition? by a need to make a difference?

In a New Geriatric Care Management Business

You Have To Know Cash Flow

An entrepreneur care management business owner must understand billing and cash flow. This is another key business skill needed by a care manager. Without this knowledge, you will fail like 50% of new businesses do. Along with this, you have to understand how to bill 85% of your care manager’s time to stop cash flow from putting you out of the business. This leads to overall financial forecasting skills. When do you break even, when can you hire a new care manager and afford to stop being a solo practitioner who wears so many hats you are crushed by the weight.

Do You Know The Best Phrases To Attract VIP Care Management Clients?

Learn Billing and Financial Forecasting and More my new on-line Start-Up GCM Business Class

Get Critical New Geriatric Care Management Business Skills in My GCM Business Class

Check out my Online GCM Business Class which includes 10 modules on starting your GCM Business including two modules on financial management so you do not go under and lose your dream start-u

Skills you will learn in My GCM Business Class

GCM ALCA billing skills to develop a billing system that allows you to bill 85% of your time, control your cash flow, invoice promptly to make a profit
GCM financial forecasting skills to develop a 3-year financial forecast Excel spreadsheet to track your basic cash flow -profit and expenses and to track the number of clients and billable hours needed to break even make a profit, pay back loans, hire new staff, and take a salary yourself
GCM organizational design skills to create your business flow chart and job descriptions, and outline how power flows down your staff to deliver gold standard care to clients
GCM marketing survey skills to pinpoint market opportunity, your area’s upper 10% clients, and 3rd-party referrals to market, to make your business profitable
GCM competitive analysis skills to do a competition survey set the fee per hour your market will bear for your services and gage your market opportunity and gather information from each, to position your services vs your competition’s so clients will choose you
GCM timeline skills to identify and list (in a manageable, doable order), major tasks to complete before you open your business
GCM business planning skills to write a 13-part business plan to create a blueprint of measurable goals for your business’s financial success
GCM marketing skills to create a marketing plan to develop lead sources, conduct lead
An entrepreneur geriatric care management business
generation, launch social media, and conduct content marketing to gain new customers
GCM sales skills to position your agency to sell your menu of services
through benefits to 3rd parties and clients through cold calling, 1-1 sales meetings, and inquiries, by knowing how to close the sale and sign the contract
LEARN MORE ABOUT LEARNING GCM BUSINESS SKILLS WITHOUT GETTING AN MBA
Check out our affordable price or choose a monthly payment plan

Video-What Business Skills Must You Have for an Aging Life or GCM Start-up?

March 25, 2021

If you a Nurse, Social Worker or Aging Care Professional or Business Entrepreneur and want to start a profitable Aging Life / Geriatric Care Management agency

What Business Skills Do You Need?

A new geriatric care management business must spring from the intersection of three streams: your passion, your competence, and market opportunity. To start a geriatric care management business, the adage to “know thyself” becomes critical. Are you passionate about geriatric care management? You will need passion to sustain you when the situation gets tough—which it does in all beginning businesses. You must have the core competence both to be a geriatric care manager (GCM) and to run a business. Good GCMs with no business acumen, which is often the case, frequently fail in business. You must also have the market opportunity.

Is This a Good Choice for You?

If very few older people live in your community, you may not be in the right area to start a geriatric care management business. If 10 other GCMs are practicing in your town, the

competition may limit your own market opportunity. Finally, you need to assess why you want to start this type of business in the first place. Are you motivated by the financial gains? by community recognition? by a need to make a difference?

You Have To Know Cash Flow

You especially must understand billing and cash flow. Without this knowledge, you will fail like 50% of new businesses do. Along with this, you have to understand how to bill 85% of your care manager’s time to stop cash flow from putting you out of the business. This leads to overall financial forecasting skills. When do you break even, when can you hire a new care manager and afford to stop being a solo practitioner who wears so many hats you are crushed by the weight.

Learn Billing and Financial Forecasting and More my new on-line Start-Up GCM Business Class

Most care managers have no business background because they are nurses, social workers, and health professionals without an MBA. Yet their business depends on cash flow and financial skills to pay the bills

Check out my Online GCM Business Class which includes 10 modules on starting your GCM Business including two modules on financial management so you do not go under and lose your dream start-up

Skills you will learn in My GCM Business Class

GCM ALCA billing skills to develop a billing system that allows you to bill 85% of your time, control your cash flow, invoice promptly to make a profit
GCM financial forecasting skills to develop a 3-year financial forecast Excel spreadsheet to track your basic profit and expenses and to track the number of clients and billable hours needed to break even make a profit, pay back loans, hire new staff, and take a salary yourself
GCM organizational design skills to create your business flow chart and job descriptions, and outline how power flows down your staff to deliver gold standard care to clients
GCM marketing survey skills to pinpoint your area’s upper 10% clients and 3rd-party referrals to market, to make your business profitable
GCM competitive analysis skills to set the fee per hour your market will bear for your services and to gather information from each, to position your services vs your competition’s so clients will choose you
GCM timeline skills to identify and list (in a manageable, doable order), major tasks to complete before you open your business
GCM business planning skills to write a 13-part business plan to create a blueprint of measurable goals for your business’s financial success
GCM marketing skills to create a marketing plan to develop lead sources, conduct leadgeneration, launch social media and conduct content marketing to gain new customers
GCM sales skills to position your agency to sell your menu of services
through benefits to 3rd parties and clients through cold calling, 1-1 sales meetings, and inquiries, by knowing how to close the sale and sign the contract
LEARN MORE ABOUT LEARNING GCM BUSINESS SKILLS WITHOUT GETTING AN MBA
Check out our affordable price or choose a monthly payment plan

Do You the Have Business Skills to Run a ALCA or GCM Agency ? Watch This Video

March 23, 2021

You chose to Start A Business

You need clinical skills to start and run an aging life or geriatric care management agency but you must have business skills as well- It IS A Business.

Geriatric care managers need to understand revenue- how they make money to be financially to make a profit. Revenue does come from billing – but poor billing is very unprofitable billing. Money-losing billing is anything less than 85% of your client’s time. When you bill less than 85% you actually start losing money. Revenue is the high tide of money and is calculated by the number of clients you serve, new clients per month, number of clients canceling service. % of the time billed (the goal is 85%) and what you charge for travel time.

Competition Survey Mandatory To Start A Business

You need to know how to do a competition survey to measure whether you have too much competition and what your competitors offer so you can offer more and be chosen. You should also identify and survey other direct GCM competitors like the non-profit area agency on aging which may have a GCM arm or for-profits like accountants or elder law attorneys who include geriatric care management in their service mix.

Do You Understand Branding?

You need to know branding. Aging life or geriatric care manager must use different branding and a marketing approach that messages hyper-attention to seamless care to attract these top 10% concierge clients who can afford your services long term.

Do You Have a Marketing Strategy?

Marketing Strategy Business concept. The meeting at the white office table

Marketing your existing or new Aging Life or GCM business is vital to growth, but where you spend your marketing dollars? What marketing tactics make the most sense for you? Where will you reach your concierge client base best?

This is where your marketing strategy comes into play. Before the business can start generating large revenue, a concierge marketing strategy and sales techniques must be in place.

Your marketing message must be communicated to the concierge customer. You need to how to write a business plan, use social media to attract customers, how to do 1-1 marketing to third parties-.

Check out my Online GCM Business Class which includes 10 modules on starting your GCM Business including one module on Organizational Design with the job descriptions for every role in a GCM agency and recruitment tools to get the best candidate.

Skills you will learn in My GCM Business Class

GCM organizational design skills to create your business flow chart and job descriptions, and outline how power flows down your staff to deliver gold standard care to clients
GCM marketing survey skills to pinpoint your area’s upper 10% clients and 3rd-party referrals to market, to make your business profitable
GCM competitive analysis skills to set the fee per hour your market will bear for your services and to gather information from each, to position your services vs your competition’s so clients will choose you
GCM timeline skills to identify and list (in a manageable, doable order), major tasks to complete before you open your business
GCM business planning skills to write a 13-part business plan to create a blueprint of measurable goals for your business’s financial success
GCM marketing skills to create a marketing plan to develop lead sources, conduct lead generation, launch social media, and conduct content marketing to gain new customers
GCM sales skills to position your agency to sell your menu of services
through benefits to 3rd parties and clients through cold calling, 1-1 sales meetings, and inquiries, by knowing how to close the sale and sign the contract
GCM ALCA billing skills to develop a billing system that allows you to bill 85% of your time, control your cash flow, invoice promptly to make a profit
GCM financial forecasting skills to develop a 3-year financial forecast Excel spreadsheet to track your basic profit and expenses and to track the number of clients and billable hours needed to break even make a profit, pay back loans, hire new staff, and take a salary yourself
The Business class set for a start-up GCM Budget and now offers a subscription payment plan for a start-up budget

Video- Director of a Start -Up GCM or ALCA Agency ? Do you Have a Job Description???

March 21, 2021

What is Organizational Design and Why Do GCM Start-Ups Need It?

If you are a solo practitioner with a start-up, hoping to grow your company and profit- do you need a job description. You actually need your own job description first and next all your key hires plus a flow chart before you even open.

Organizational Design as the Framework that aging life or geriatric care management agency use for their new business to:

Distinguish power and authority roles and
responsibilities
Show how information flows through the organization.
Be ready for future growth before a crisis

Three Basic Steps of Organizational Structure

1. First, you tackle organizational structure- -each job in your company

Organizational structure is a system used to define a hierarchy within an organization. It identifies each job, its function, and where it reports to within the organization. … The structure is illustrated using an organizational chart.

2. Second, select the design- GCM role- job description- authority

Once an organization has chosen its structure, you can move on to selecting the design. Organizational Design is the process by which managers assess the tasks, functions, and goals of the business, allowing them to make decisions about how to group people together to best and most efficiently achieve their objectives.

GCM job description, GCM directors role

In the start-up aging life or geriatric management business, you must explain the Care Manager’s director’s role, job description, and how their power and authority flows down to care managers when you hire them. It is also a critical tool to break off your overwhelming tasks as a solo practitioner. That way you and know what you will move to new hires when you are financially ready to add a new employee without slipshod job description in a cobbled in crisis.

Next, you cover with the care managers who report the director, what are their roles, job descriptions, what you will delegate to them from your director’s job, and how they take direction from the Care Manager director, their supervisor. You should also add clinical supervision here. Then you design your Administrative Assistant’s role, bookkeeper, and the marketing director’s role if you are going to hire one.

3. Create a Flow Chart

Following that, a flow-chart or organizational chart with administration and roles mapped out.

Learn Org Design and More my new on-line Start-Up GCM Business Class

Organizational Design is critical to your aging life or business success because you are designing the ” whole” and all the parts of your aging life or geriatric care agency and how power and authority flow through them -to give the most premium, concierge services to your client.

Skills you will learn in My GCM Business Class

GCM organizational design skills to create your business flow chart and job descriptions, and outline how power flows down your staff to deliver gold standard care to clients
GCM marketing survey skills to pinpoint your area’s upper 10% clients and 3rd-party referrals to market, to make your business profitable
GCM competitive analysis skills to set the fee per hour your market will bear for your services and to gather information from each, to position your services vs your competition’s so clients will choose you
GCM timeline skills to identify and list (in a manageable, doable order), major tasks to complete before you open your business
GCM business planning skills to write a 13-part business plan to create a blueprint of measurable goals for your business’s financial success
GCM marketing skills to create a marketing plan to develop lead sources, conduct lead generation, launch social media, and conduct content marketing to gain new customers
GCM sales skills to position your agency to sell your menu of services
through benefits to 3rd parties and clients through cold calling, 1-1 sales meetings, and inquiries, by knowing how to close the sale and sign the contract
GCM ALCA billing skills to develop a billing system that allows you to bill 85% of your time, control your cash flow, invoice promptly to make a profit
GCM financial forecasting skills to develop a 3-year financial forecast Excel spreadsheet to track your basic profit and expenses and to track the number of clients and billable hours needed to break even make a profit, pay back loans, hire new staff, and take a salary yourself
The Business class set for a start-up GCM Budget and now offers a subscription payment plan for a start-up budget

Do You the Have Business Skills to Run a ALCA or GCM Agency ? Watch This Video

You chose to Start A Business

Competition Survey Mandatory To Start A Business

Do You Understand Branding?

Do You Have a Marketing Strategy?

Skills you will learn in My GCM Business Class

Contact

Connect with Cathy

Get Cathy’s “10 Critical Success Steps to a Profitable Aging Life or GCM Business”

Want to Start a New Geriatric Care Management Business?

Is Starting a New geriatric Care Management Business a Good Choice for You?

In a New Geriatric Care Management Business

You Have To Know Cash Flow

Learn Billing and Financial Forecasting and More in my new online Start-Up GCM Business Class

Get Critical New Geriatric Care Management Business Skills in My GCM Business Class

GET 100$ DISCOUNT ON CLASS IF YOU BELONG TO ALCA

GET 100$ DISCOUNT ON CLASS IF YOU BELONG TO ALCA

Want to Start a new geriatric care management business?

Is Starting a New geriatric Care Management Business a Good Choice for You?

In a New Geriatric Care Management Business

You Have To Know Cash Flow

Learn Billing and Financial Forecasting and More my new on-line Start-Up GCM Business Class

Get Critical New Geriatric Care Management Business Skills in My GCM Business Class

What Business Skills Do You Need?

Is This a Good Choice for You?

You Have To Know Cash Flow

Learn Billing and Financial Forecasting and More my new on-line Start-Up GCM Business Class

Skills you will learn in My GCM Business Class

Check out our affordable price or choose a monthly payment plan

You chose to Start A Business

Competition Survey Mandatory To Start A Business

Do You Understand Branding?

Do You Have a Marketing Strategy?

Skills you will learn in My GCM Business Class

What is Organizational Design and Why Do GCM Start-Ups Need It?

Three Basic Steps of Organizational Structure

1. First, you tackle organizational structure- -each job in your company

2. Second, select the design- GCM role- job description- authority

GCM job description, GCM directors role

3. Create a Flow Chart

Learn Org Design and More my new on-line Start-Up GCM Business Class

Skills you will learn in My GCM Business Class

Check out my Video on Why You Need Organizational Design plus Your Own Job Description

Contact

Connect with Cathy

Get Cathy’s “10 Critical Success Steps to a Profitable Aging Life or GCM Business”