Medicare Does Not Fund Long Term Care
Concierge Clients are sadly the only clients a GCM or ALCA experts because of income inequity in the US and the fact that Medicare does not cover long term care, like home care and geriatric care management.
You Are Only As Strong As Your Weakest Link
So you must serve the top 10% of aging Americans as those clients to have your ALCA business or GCM business make money and thrive. But to deliver the gold standard services that concierge care demands, let’s take the weakest link in your business- your care staff. You are only as strong as your weakest link. These incredibly important employees’ skills will measure how clients really rate you.
First and foremost you need highly skilled care providers with a CNA background or years of experience. But older generations, especially entitled clients, are likely to be
less trustful of an individual with numerous visible tattoos and a Mohawk. They would rather have a clean-cut employee wearing a uniform. You want background checked employees with experience with demanding clients and willing to be servile and assertive and know when to use either.
The care providers for concierge clients should be
- WELL GROOMED
- WELL DRESSED
- SERVILE
- GOOD COOK
- GOOD TABLE SETTERS
- WILLING TO BE CONFIDANTE but under GCM supervision and control
For COMPANION CARE hire
- Sophisticated employee
- Can Order Opera theater tickets
- Accompany to these events
GCM has to:
- Set Boundaries with clients
- Care providers can cook French Cuisine but with “Heavy Care “– Priority -must have transfer skills and CAN or HHA skills
- Cannot often get gourmet cook who changes diapers
CONCIERGE NON -medical CAREGIVER’S SAMPLE to do list
- Doing her groceries shopping or grocery home delivery
- Post office run
- Pet-care
- Waiting in line at the DMV
- Taking the car for Car repairs, oil change, car wash
- Event planning- GCM
- Gift-buying
- Plant care
- Picking up dry cleaning
- Running miscellaneous errands
- Making travel arrangements
- Mail pickup
- chef services
- Dinner reservations
- What Cannot do
- Performing bank transactions, such as depositing or withdrawing money, or shopping for the client without pre-arranged payment through the store could pose a liability
- Assist with finances, online banking, bill paying/tracking
- pickup of prescription medications -Only GCM to do because of medication abuse and liability
- Open mail unless all checks already forwarded to another account
Learn 5 critical success steps to start and run a profitable Concierge GCM business
Free Webinar-Sales and Marketing to Find the VIP Concierge Client March 31, 2020 -2 PM -3:30 PM PST
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Concierge Clients are the only way a GCM or ALCA care manager can make a profit and have their business thrive.
Find out who are they, how you find them, design GCM Products they will purchase, and create a marketing plan and gold standard services to have them sign your contract and use your services long term
Ethical Dilemma in serving only Top 10%
Who They Are- 4 Types
How to Locate them in your service area
How to create a strategic marketing plan to sell to them
How to Develop Gold Standard GCM Products and Services
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