Prepare for Holiday Rush- Spread the word by Your Social Media

November 8, 2021

Spread The Word About Your Services Before Thanksgiving

ADULT CHILDREN DESPERATE BEFORE & AFTER THANKSGIVING FEARING 0r SEEING PARENTAL DECLINE & Their CONTINUING FEAR OF COVID

Prepare for Holiday Rush, since the family – both nearly normal & dysfunctional family gather on Thanksgiving. During the holiday visit when family members see a frightening change, in aging parents like burnt turkey to the right, your blog is an alert for many, many aging families to start thinking about how their family might organize care for a loved one or if they need a care manager to guide them through the whole wrenching process. So you need to prepare for this holiday rush by amping up your blog or any marketing with horsepower & torque on steroids. Great social media will do that for your marketing to get overwhelming clicks, opens, and new clients

GET Help WITH SOCIAL MEDIA TIP FOR PRE HOLIDAY RUSH

Natasha Beauchamp a Content Marketing and care management technology expert will be joining me on my new webinar on November 16th to teach you pre-Holiday Social Media. Holiday experienced care managers will tell you that the week after Thanksgiving and the weeks after Christmas and New Year, the phones start ringing. Families have come back from a holiday visit and have been shocked to realize the decline in their parents’ health or functioning. So you really need to prepare for Holiday Rush

This is the care manager equivalent of Christmas for retailers.

And like a retailer, you would be wise to get ready and be very “discoverable” as these potential clients look for answers.

SIGN UP FOR MY HOLIDAY WEBINAR –

Get Ready for the Holiday Rush

Tuesday, November 16th, 2021, FROM 2 PM – 3:30 PM PST

Learn how!

Pre-Holiday Social media campaigns to reach worried caregivers
Pre- Holiday-Materials about the warning signs that a parent needs help
Pre-Holiday Technology to help you move people from discovery to signing on the dotted line

How to sell services to desperate post-holiday callers from Normal dysfunctional & long-distance family
How to use tools to contain Holiday chaos & arrange care in festive family fright
How to move the family to New Year’s stability

Position Your Agency ahead of Care Managers who do not have great preholiday marketing campaigns or Content marketing and lack the clinical skills how to work with Adult Children and families during the chaotic aging family holiday visit when adult kids find their aging parents need care as you Prepare for Holiday Rush
Featuring Speakers
Cathy Cress MSW author of the Handbook of Geriatric Care Management

Natasha Beauchamp- MSc, Webmaster and Research Scientist at Elder Pages Online, LLC

THIS FREE WEBINAR IS Tuesday, November 16th, 2021, FROM 2 PM – 3:30 PM PST

Sign Up Now

Find out more in the YouTube for My YouTube, Channel

Great Tech Ideas For Long Distance Care Providers

July 22, 2021

Technology for the Long-Distance Family

Remote Technology to Help Long distance Care Providers

Remote technology like wearables, robotics, videoconferencing,are what an ALCA member or geriatric care manager need always and a way to navigate long distance clients to good choices for aging parents at a distance. Laurie Orlov’s blog, a fellow Geriatric Care Manager now very well known in the field of aging for her expertise in aging technology. This is what Orlov has to say about long-distance technology post pandemic. She can help with robotics , wearables such as smart watches and hearing aides . When these long distance care providers call you you might suggest one of the high-tech items expert Lori Orlov suggests a part of an older family member’s life. This is especially during the post pandemic when many restrictions are actually now coming back with the spread of the Delta variant among the unvaccinated.

These gero-technologies can help an older parent or relative shelter safely in place, avoid loneliness and isolation through connecting with others, age in place, and improve communicating with loved ones.

Videoconferencing

Videoconferencing is a great way to keep elderly parents connected and less lonely and isolated. It can also be a good tool for adult siblings who live apart to have chats or meetings about Mom or Dad. Free programs like Skype or another parent-friendly plus easy choice Facetime and the built-in webcams on many computers, make this easy on elders. Zoom has become the number one way that families communicate, during the pandemic. . For the holidays, birthdays or even a crisis, it is how we virtually gather now and has a free version.

Amazon Echo Show uses Alexa, by activating Amazon’s voice and can make calls to adult children or anyone, making it easy for seniors to talk to anyone including family. An older standard telephone conference service is still highly rated and still free, as well. Freeconferencecall.com

Med Dispensers

Here is a review of several med dispensers on the market

A device that is very appropriate for elders who have medication abuse problems is Hero Electronic Pill Dispenser

Alexa has a new pill reminder feature

A more modest choice is Electronic Pill Box with Flasing Reminders

Caregiver Video Cameras

Cameras like Google Nest can monitor an individual’s activities of daily living and provide caregivers with direct video feed on a smartphone, tablet app, or the Web to check on the status of a family member.

Monitoring sensors

Wireless systems. Cameras can be viewed remotely from a smartphone or computer. You may be able to get video motion alerts and the ability to pan and zoom

GCM Laurie Orlov at Aging Tech suggests many new 2020 sensor programs among them. Caregiver Smart Solutions

Canary Care. lets you place wireless sensors around the house to monitor the activity of an elderly parent who is declining, while the family is long distance. The information is sent to your Canary Care portal. The sensors are battery powered and the hub uses mobile data to send the information, so no need for a landline or broadband.

TruSense – can alert long distance or even local adult children if a probable fall occurs. An alert is triggered when TruSense detects that your loved one has not moved from high-risk fall areas (such as a stairwell or restroom) in an unusually long time. Other alerts include doors where the older person could wander.

Other Sensor Products

Sensor products can check a number of items within a house: motion patterns, stove on/off status, carbon dioxide or carbon monoxide levels, air quality, and presence of smoke or fire. They can also lock doors and control other items in the home remotely.

Daily activity monitoring. Activity sensors can be placed on the refrigerator, stove, door, and other objects around the home. Your relative may also wear a watch that monitors activity. You can allow caregivers and physicians to access the data. Set up notifications to be delivered by e-mail, text, or mobile app.: Live!y is a good choice

GCM Technology Guide

Technology moves in nano-seconds and changes almost as fast. Give clients and their families the updated information. For a totally overhauled technology chapter,” Technologies That Support Aging in Place “, by GCM Julie Menack and Berkeley’s head of the Center for Aging and Technology, David Lindeman Ph.D. Get the new Handbook of Geriatric Care Management 4th edition

Join me in my newest FREE Webinar August 25th

6 Smart TECH Solutions to Wire Your Care Management Business for Profit

WHEN Wednesday, August 25^th, 2021

WHAT TIME_2 PM-3:30 PM Pacific Standard Time

SIGN UP

Presented by Cathy Cress MSW – Handbook of Geriatric Care Management

We will Cover

Critical software programs that make care management information flow

with 1-1 interviews with CEO’s of 3 major care management software platforms Caretree ,IHealth Home My Junna,

What you need in a website

Why you need content marketing

With interview with Natasha Beauchamp who develops both websites and content marketing forALCA members

What are easy-to-use social media sites

Find out More

Sign -up

Cathy’s Social media links

Emergency Go Binder -Family Caregivers Need One in Pandemic

August 13, 2020

In An Emergency, I Panicked

I live in Santa Cruz County, Ca. , where the disaster of COVID stalks us but we had a double disaster with one of the 30 fires begun by lightning strikes all over California. Our fire set the Santa Cruz mountains, with ancient 3000-year-old redwoods, ablaze, and caused 70,000 evacuations ,as the firefighters did not have enough fire personnel to fight the fire. There were so many fires statewide that all firefighters in the state were not enough to fight the blazes. In addition to the horror, the fast-spreading fire, our three assigned planes to drop water on the inferno, could not fly as smoke and fog prevented it. They went to other California fires.

I Had No Grab and GO, Binder

When all this was announced by emergency alerts we were told to prepare to evacuate too. In spite of just teaching how to put together a go binder for COVID- I had no go binder myself. I had no list of what I would take in an emergency from a 5 bedroom house with multiple family heirlooms, original art by children, grandchildren, and now famous friends, I had never scanned the multiple photographs of our family in frames to GOOGLE PHOTOS all over the house and those critical important documents like our trust, birth certificates, passports, insurance info in filing to add a go binder. I never made a GO Binder. I am doing it now when the fire is 30% contained.

Prepare for Double Disasters Now

In emergency situations, people sometimes do not think rationally like me. We never know how we are going to react in an emergency until it actually happens. In order to prepare for any situation, hurricanes & COVID, Fires &COVID- creating a grab-and-go binder should be an important part of your shelter in place plan for aging friends or relatives.

With COVID,the older person who is sheltering in place, as safe as the family and elder have been, can still contract COVID and be rushed to the hospital in an emergency. But on top of COVID other emergencies like storms wildfires, floods happen on the top of the pandemic. Think of this summer where hurricanes have already spun up the east coast, making it a double cataclysm of elders’ and family caregivers’ lives.

What to put in Go- Binder

You want and binder with all the emergency contacts, documents like advanced directives, DNR power of attorney and family contacts, You the family cannot physically go into the hospital or evacuate but this Go binder can take your place. With important information about your family member when they are admitted without you by their side. Your go- binder should contain your family members’ most important information and documents. This will include.

Medical information
Emergency Contact List
Advanced Directives
Critical medical, insurance, social security, Trust/will docs
Check out The new 5th edition of my GCM Operations Manual with 5 new COVID-19 Coaching products to use with Telehealth to Assist Family Caregivers to guide older Loved ones to:
Shelter in Place in Long Distance Family
Shelter in Place in Long Local Family
Recover at Home If Do not enter the Hospital
Recover after discharge from the hospital in Long Distance Family
Recover after discharge from the hospital if Local Family
Find Out More Below

GCM Manual New 5th edition

Offering a COVID care plan product for Long Distance Care Providers

July 27, 2020

Initial Intake

The first step for the Long-distance family members (LDF) worried about elder exposure and hospitalization is an initial consultation and intake with the client and LDF. This consult will identify the current status of the senior in the home environment. This care management consultation can be done with a HIPAA-compliant video conferencing service

Required Legal Documents Family Long Distance Family Needs
– The first thing that the geriatric care manager works on is to find out if the older person has the required legal documents – Advanced directives, POA/HCPOA & GCM HIPAA release because of the risk of both hospitalization and death due to age-related COVID-19. If these documents are not present, have a discussion with senior/LDF regarding their wishes, explaining that older adults over 65 are at higher risk for severe illness. The care manager will discuss who is to be the health care decision-maker and consult a family attorney or elder law attorney to complete. If they choose not to use an elder law attorney, as time is of the essence in the pandemic, they can suggest accessing AARP advanced directives documents for any state which can be executed quickly.
G0-Binder
If documents are completed, locate in-home and provide explanations to the family that they must give a copy to emergency contacts and physicians as required and place in planning binder. In the planning “Go binder” list all emergency contacts with phone numbers/e-mail addresses – family, friends, physicians, pharmacy, professionals providing in-home services. Also, list all medications and prescribing physicians in “Go Binder”. Upload documents into caregiving applications like caringvillage.com so the long-distance family always has the updated documents.

JOIN ME FOR MY NEW FREE WEBINAR

Create 5 Telehealth Products for COVID 19

WHEN. THURSDAY AUGUST 6

TIME- 2 PM Pacific Standard Time

Care Management businesses are struggling with pandemic close-downs.

Support your business bottom line, clients, and their families.

Create 5 COVID products

Products from sheltering in place through the hospital, recovery at home, discharge from an SNF, or hospital for local and long-distance elders. Increase your bottom

line as COVID spreads throughout the US and more shutdowns loom

Learn Step by Step How to Consult with Aging Families and Seniors

Choose the best Hipaa Compliant Telehealth Products to Remotely Consult with Client

Help a Local Family Help a Loved One Safely Shelter in Place

Help a Long-Distance Family Help a Local Loved One Shelter in Place

Help an Aging Family Help a Loved on Hospitalized for Covid-19

Help an Aging Family Help a Loved one Recover when Discharged from a

Nursing Home

Help an Aging Family Help a loved one Recover when Discharged from a

Hospital

WHEN. THURSDAY AUGUST 6

TIME- 2 PM Pacific Standard Time

REGISTER NOW

How Do Long Distance Families Cope with Elders Threatened by COVID-19

July 19, 2020

Caring for COVID-19 Risk From a Distance

Long-Distance Family caregivers are trying to get a handle of the new reality COVID 19 has on their lives. as caregivers, at a distance. For many families, the number one concern is the seniors in their family. As a Long-Distance Care provider, finding the balance between safety and well -being for seniors during the COVID 19 pandemic can be a new challenge added to the many overwhelming challenges that long-distance families face daily. Care managers can now overcome the distance with telehealth and Hipaa certified telehealth platforms.

Long-Distance Care Providers Already offer the Most Expensive Care and Now COVID-Care $

They already live far away from their loved one, a national average of 450 miles, and travel an average of 4-7 hours to give care. Long-distance caregivers have the highest annual expenses (about $8,728) compared to co-resident caregivers (about $5,885) or those who care for a loved one nearby.

The experience of a long-distance caregiver is much different from and more complicated than that of a caregiver who lives in the same town. It’s important to know the local resources and services. Long-distance care providers are either not familiar or have vague memories of stores and resources that have changed since they moved away.

Long-Distance Caregivers Suffer Depression, Anxiety and Now Fear of COVID

The crunch of caregiver demands frequently leads to depression, anxiety, and a feeling of helplessness. Caregiver overload is especially common among the long-distance sandwich generation, or those caring for their distant aging parents along with their own children and many times grandchildren. Long-distance caregivers are more likely to report emotional distress (47%) than caregivers either residing with their care recipient (43%) or residing less than one hour away (28%).

Neglecting Everyone in the family

When the long-distance caregiver tends to ailing parents, they feel they are neglecting their own family and work responsibilities. Yet when they tend to their family, spouse, or job, they feel they are neglecting their parents. They live in a double bind.

Keeping seniors safe yet socially connected

For most families, keeping senior loved ones safe coronavirus infection is their number one priority as it is with families that live locally. But Long Distance Families must do this remotely which means forgoing in-person visits and finding other ways to create a connection. These families their number one concern is the safety of the seniors among their families or friends. It is important to find a balance between safety to avoid contracting coronavirus and being able to maintain happiness through social interactions with family and friends.

Seniors and their concerned families want to avoid isolation, depressions, and hospitalization with COVID while sheltering in place.

Like any disaster but especially with this pandemic- you may not be prepared and are desperately seeking a plan.

JOIN ME FOR MY NEW FREE WEBINAR

Create 5 Telehealth Products for COVID 19

WHEN. THURSDAY AUGUST 6

TIME- 2 PM Pacific Standard Time

Care Management businesses are struggling with pandemic close-downs.

Support your business bottom line, clients, and their families.

Create 5 COVID-19 products.

Products from sheltering in place through the hospital, recovery at home, discharge from an SNF, or hospital for local and long-distance elders. Increase your bottom

line as COVID spreads throughout the US and more shutdowns loom

Learn Step by Step How to Consult with Aging Families and Seniors to:

Choose the best Hipaa Compliant Telehealth Products to Remotely Consult with Client

Help a Local Family Help a Loved One Safely Shelter in Place

Help a Long-Distance Family Help a Local Loved One Shelter in Place

Help an Aging Family Help a Loved on Hospitalized for Covid-19

Help an Aging Family Help a Loved one Recover when Discharged from a

Nursing Home

Help an Aging Family Help a loved one Recover when Discharged from a

Hospital

WHEN. THURSDAY AUGUST 6

TIME- 2 PM Pacific Standard Time

REGISTER NOW

Contact

Connect with Cathy

Get Cathy’s “10 Critical Success Steps to a Profitable Aging Life or GCM Business”

Spread The Word About Your Services Before Thanksgiving

ADULT CHILDREN DESPERATE BEFORE & AFTER THANKSGIVING FEARING 0r SEEING PARENTAL DECLINE & Their CONTINUING FEAR OF COVID

GET Help WITH SOCIAL MEDIA TIP FOR PRE HOLIDAY RUSH

SIGN UP FOR MY HOLIDAY WEBINAR –

Get Ready for the Holiday Rush

Sign Up Now

Technology for the Long-Distance Family

Remote Technology to Help Long distance Care Providers

These gero-technologies can help an older parent or relative shelter safely in place, avoid loneliness and isolation through connecting with others, age in place, and improve communicating with loved ones.

Videoconferencing

Med Dispensers

Caregiver Video Cameras

Monitoring sensors

Other Sensor Products

GCM Technology Guide

Join me in my newest FREE Webinar August 25th

Cathy’s Social media links

In An Emergency, I Panicked

I Had No Grab and GO, Binder

Prepare for Double Disasters Now

What to put in Go- Binder

Check out The new 5th edition of my GCM Operations Manual with 5 new COVID-19 Coaching products to use with Telehealth to Assist Family Caregivers to guide older Loved ones to:

Initial Intake

Required Legal Documents Family Long Distance Family Needs

G0-Binder

JOIN ME FOR MY NEW FREE WEBINAR

Caring for COVID-19 Risk From a Distance

Long-Distance Care Providers Already offer the Most Expensive Care and Now COVID-Care $

Long-Distance Caregivers Suffer Depression, Anxiety and Now Fear of COVID

Neglecting Everyone in the family

Keeping seniors safe yet socially connected

Contact

Connect with Cathy

Get Cathy’s “10 Critical Success Steps to a Profitable Aging Life or GCM Business”