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  • Care Manager Products
    • Geriatric Care Management Handbook
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Posts Tagged ‘aging life or geriatric care marketing plan’

Are You Marketing Private Care Management to The Concierge Family- Who Can Afford You?

By Cathy Cress | May 25, 2023 | 0

The target market for a private geriatric care management business is not the 65 million families who need t concierge care management services, but the much smaller subset of those families who can afford to hire a GCM or aging life care manager

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Do I Need Social Media for Holidays?

By Cathy Cress | November 8, 2022 | 0

The holiday season is here when you will get the most referrals from adult children seeing their aging parents or relatives and alarms bells blaring that they need help. But how do they know your agency is 911- through marketing campaigns, especially social media.

 

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10 marketing messages for Adult Kids Who Call 911 GCM Before & After Holidays

By Cathy Cress | November 7, 2022 | 0
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“Geriatric care managers are wonder woman ” This is an important marketing message for care managers to use with all the 911 calls after the holiday holidays.

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Why Do Care Manager’s in Business need a Rolladex on Speed ?

By Cathy Cress | August 24, 2022

If you are an aging life or geriatric care manager- you need three databases. The second is a contact database or Customer Relationship Management database CRM. Think of them as your old Rolodex on speed.

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4 P’s of Marketing -How to Create?

By Cathy Cress | June 15, 2022 | 0

4C’s Conversation: Include Social media as it creates a two-way conversation that draws c= caregivers seeking services to those offering services like the care manager  

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How does Start-Up Care Manager Make a Marketing Plan to find VIP clients ?

By Cathy Cress | April 4, 2022 | 0

Geriatric Care Managers need VIP Clients because they can afford Private Duty Home Care and Care management . But you must find them and that takes utilizing the 4 P’s of  marketing.      

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GET READY FOR THE HOLIDAY RUSH – Learn Technology to get new clients

By Cathy Cress | October 21, 2021 | 0

The adult child who calls these coming holidays about their concierge aging parents  will choose you -the geriatric care manager over your competition.if you have a menu of pain-point products and Four Seasons services to deliver those products- rivals do not have.

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Get Free PR Through Radio Interviews Now Through CDC Confusion Masks

By Cathy Cress | May 17, 2021 | 0

 Learn to market your safe care management business using free PR Radio during the “Semi-Post “Pandemic, to overcome hesitation to use homecare and GCM services as US COVID-19

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Do You the Have Business Skills to Run a ALCA or GCM Agency ? Watch This Video

By Cathy Cress | March 23, 2021 | 0

You need clinical skills to start and run an aging life or geriatric care management agency but you must have business skills as well- It IS A Business. You need to understand money management, GCM ALCA billing, cash flow, marketing, sales, branding when only 3% of GCM or ALCA professionals have a business background. Learn how you can get one.

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Are You Marketing Private Care Management to The Concierge Family- Who Can Afford You?

By Cathy Cress | October 7, 2020 | 0

The target market for a private geriatric care management business is not the 65 million families who need t concierge care management services, but the much smaller subset of those families who can afford to hire a GCM or aging life care manager

Read More
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