Cathy Cress

Expert in Aging Life and Geriatric Care Management

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Biden’s Care Infrastructure Passed House -Wins & Losses 4 Seniors???

November 23, 2021

 

Biden’s Care Infrastructure Passed The House

Biden’s 1 Trillion $ Care Infrastructure Passed the House through the brilliant work of speaker Nancy Pelosi which was a great boost for deadly climate change, Child Tax Credits,paid parental leave and so much more. For seniors, the good news is it covers 

  • New hearing benefits for Medicare beneficiaries, including coverage for a new hearing aid every five years.
  • A $35-per-month limit on the cost of insulin under Medicare and a cap on out-of-pocket prescription drug costs at $2,000
    $1.2 billion in new spending for critical
    programs and services under the Older Americans Act (OAA).
     
  • Dental & Vision Coverages Dropped But Sanders Tries to Save

    The Care Infrastructure Bill passed but it dropped expanding dental and vision benefits after centrists called for paring down the overall cost of the package, which originally was proposed for $3.5 trillion.

    The framework  of the Care Infrastructure Bill also doesn’t include legislation to give Medicare the power to negotiate for lower drug prices, but senators say that it would eliminate a rule that gets rid of the safe harbor for Part D drug rebates.

    Senator Bernie Sanders is trying to work vision and dental back into the Care Infrastructure  bill and is outraged that both were dropped. 2-5 voters want dental and vision back in the bill

     

    • Across political parties, 
    • Across political parties, voters’ top priority for the bill is adding dental and vision benefits to Medicare, which was cut from the White House’s latest framework after intense pushback from dental groups and amid concerns about the price tag. Still, Sen. Bernie Sanders (I-Vt.) indicated he is trying to work Medicare coverage for dental and vision services back into the final bill
    • If You Are In Aging Call Your Congressman

    Care Infrastructure Bill may not pass it’s next big hurdle , the Senate if folks in health care and older constituents do not contact their congressman or woman and tell them to support this bill. Your Congresswoman or man controls the votes for the bill and you have to let them know you will only vote for them if they do. Common Cause has this easy way to find and contact your congressman  If you believe in Medicare and senior’s right to to not have their teeth rot, not hear their grandkids or be unable to read a book-  so please  email, pick up the phone now.

Filed Under: Aging, Aging Life Care, aging life care manager, Bernie Sanfers, Biden Infrastructure Bill Passing, Biden's Care Infrastructure Bill, Biden's Caregiver Bill, Biden's Caregiver Infastucure Paln, Biden's VA Infrastructure Bill, Biden’ social and environmental infrastructure package, Black Aging Family, Black Entrepreneur, Black Entrepreneur RB, Black Entrepreneur RN, Black entrepreneurs, Black Geriatric Care Manager, Black geriatric care managers, Black RN, Black Travel Nurses, Black Travel RN, Blog, care economy, Care Infastructure, Care Infrastructure, Care Infrastructure Dental, Care Infrastructure Hearing, Care infrastucture Vision, caregiver, caregiver infrastructure, Caregiver Infrastructure bill, Caregiver living wage, Caregiver low salary, case manager, Dental, Dental Coverage Medicare, Families, Geriatric Care Management Business, Geriatric Care Manager, geriatric social worker, Hearing Coverage Medicare, Infrastructure Bill, Medicaid caregiver, Medicaid Caregivers, Medicare, nurse advocate, nurse care manager, Vision Coverage Medicare Tagged With: aging family, aging life care manager, aging life or geriatric care management, aging parent care, aging parent crisis, ALCA, Biden's Infrastructure Bill, Biden's infrastructure- Caregiver Bill, Call Your Congressman, Care Economy, Care infrastructure, Care infrastrucure Bill Passed, care management, care manager, care provider stress, case manager, Congress&Infrastructure Bill, Dental Coverage Medicare, geriatric care infrastructure, geriatric care manager, Hearing Coverage Medicare, infrastructure Medicare jobs, limit on cost insulin, Nancy Pelosi, nurse advocate, nurse care manager, Vision Coverage Medicare

FDA Proposal Would Allow Millions of Consumers to Buy Over-the-Counter Hearing Aids in Stores or Online

October 25, 2021

FDA to Allow Buying Hearing Aides over the Counter- But Free Hearing Benefits on Chopping Block in Care  Infrastructure Bill

 

A long-awaited Food and Drug Administration proposal would allow millions of consumers to buy over-the-counter hearing aids in stores or online without a prescription or medical exam.

More than four years after Congress ordered the agency to allow over-the-counter hearing aids, it took the first step Tuesday to broaden access to more accessible and affordable devices for millions of patients with mild to moderate hearing loss. The agency’s proposal would create a new category of over-the-counter hearing aids and supersede state-level regulations that require patients to go through physicians or audiologists to get prescriptions and fittings for them.

Infrastructure Trapped in Party Line Clash

President Biden’s Care Infrastruce bill is now trapped in a party-line clash where hearing benefits under Medicare will be ditched as the GOP is pulling away from the centrists that voted for it. Nineteen votes for the bill came from Republicans 2 months ago, as the Republican party is opposed to the Care infrastructure Bill 

Progressives Hold The Line for Care Infrastructures  for Seniors, Women Families

House Democratic Progressives held the line in a weeklong standoff with Speaker Nancy Pelosi, who reversed course and canceled plans to vote on the infrastructure bill with the support of President Joe Biden. He told House Democrats the votes weren’t there to pass that bill without the larger social policy bill.

Biden Says Care Infrastructure Price Tag Must Come Down

President Biden told Democrats the initial $3.5 trillion price tag would have to be reduced, and that the talks ranged up to $2.3 trillion, a source familiar with the meeting said Centrist Sen. Joe Manchin, D-W.Va., floated a $1.5 trillion counteroffer that some decried as being too small.  Sen. Kyrsten Sinema, D-Ariz., has declined to say what she’d back, frustrating her colleagues.

 

  • Senate Majority Leader Chuck Schumer, D-N.Y., said he aims to pass a bipartisan infrastructure bill and Democrats’ broader investment in the social safety net and climate policy by the end of October.
  • The House delayed a vote on the Senate-passed infrastructure proposal as progressives sought an agreement on the larger piece of President Joe Biden’s economic agenda.
  • Democrats are negotiating a compromise between centrists and progressives on a plan to invest in child care, paid leave, health care, education, and the fight against climate change.

 

If You Are a Woman or Work In Aging Call Your Congressman

Care Infrastructure may wait long if folks in health care and older constituents do not contact their congressman and tell them to support this bill. They control the votes for the bill, and you have to let them know you will only vote for them if they do. Common Cause has this easy way to find and contact your congressman. If you believe in Medicare and seniors’ right not to have their teeth rot, not hear their grandkids or be unable to read a book- do it now.

Sign up for my new free Webinar, How to Sign Up Concierge Clients When Adult Child Calls in Pain

 

Filed Under: Aging, Aging Life Care, Aging Life Care Assocaition, aging life care manager, Bernie Sanders, Bernie Sanfers, Biden Infrastructure Bill Passing, Biden's Caregiver Bill, Biden's Caregiver Bill Trouble, Biden's Caregiver Infastucure Paln, Biden's VA Infrastructure Bill, Black Entrepreneur, Black Entrepreneur RB, Black Entrepreneur RN, Black Geriatric Care Manager, Black RN, Black Travel RN, Blog, Care Infastructure, Care Infrastructure, Care Infrastructure cut out, caregiver, caregiver infrastructure, Caregiver Infrastructure bill, Caregiver living wage, Caregiver low salary, End of Life, Families, Geriatric Care Management Business, Geriatric Care Manager, geriatric social worker, hearing Medicare coverage, Infrastructure Bill, Joe Manchin, Medicaid caregiver, Medicaid Caregivers, Medicare, Medicare Expansion, Medicare For All, nurse advocate, nurse care manager Tagged With: aging life or geriatric care management, ALCA, Biden's Infrastructure Bill, Biden's infrastructure- Caregiver Bill, Blocked Care Infrastructure bill, Call Your Congressman, Care Economy, Care infrastructure, care management, care provider stress, Congress&Infrastructure Bill, geriatric care infrastructure, infrastructure Medicare jobs, Nancy Pelosi

Are You an Entrepreneur or Non-Profit Wanting to Start a Geriatric Care Management Business?

June 15, 2021

Do you have a big enough Slice of the VIP Pie…?

If you are you are considering starting a for profit geriatric care management or ALCA business you must do a market study to find if you have enough VIP clients. Will you have a big  enough slice of the VIP pie to make that profit? That pie slice needs to have a big enough mixture of VIP older clients in the upper 10% who can afford GCM  or ALCA services and more important 4-6K a month for homecare.

Is This New GCM Service Feasible?

To start this feasibility study you need to determine the geographic footprint of the VIP market you wish to serve.
You should look at your entire potential service. For example, if you plan to serve the whole state of New Jersey or  the entire city of Princeton or the zip code 33023 in Hollywood, look at that Geographic area through the census.

You are searching for the section in your service area most likely to yield  VIP older clients in the upper 10% who can afford GCM  or ALCA services and more important 4-6K a month for homecare .

Market Sizing Can Help Find VIP Clients

Doing  a Market study will find out the number of older adults & population density within service area, the number of VIP households with income $500,000 as indicator of ability to pay and the number of residents over 75 as indicator of medically complex cases where 3 or more ADL’s cannot be done helps you understand if  enough VIP clients are in the area you choose for you to start a GCM or ALCA business

 

This VIP zip code search, in a market survey will insure that your Geriatric Care Management or ALCA agency  does not go bust and actually lose money. It has happened. Avoid this mistake.

Whether you are an entrepreneur wanting to start a Private Geriatric care management business or a non-profit agency wanding to add a for profit care management arm to raise money for the non profit you must do this market study as your first step down the path of investing in the oping of a GCM or ALCA business.

 

Join me in my newest FREE Webinar :

Sales – PR & Marketing to Find the VIP Client

When: Thursday, July 15th

Time: 2:00 PM-3:30 PM PST

 

SIGN UP 

 

YOU Will Learn…

  • Who Are the 4 types of VIP Clients.

 

  • Understand how to find VIP Concierge Clients- hot mapping & Market Studies

 

  • Learn to create or revise a Concierge Geriatric Care Management Strategic Marketing Plan

 

  • How to Sell Benefits Not Features to 5 Professional ALCA -GCM 3rd parties

    .

 

  • How to Use Free PR to Use to Find Adult Children of VIP Clients

 

REGISTER NOW

After registering, you will receive a confirmation email containing information about joining the webinar.

Filed Under: Aging, Aging Life Care Assocaition, aging life care manager, Benefits of Care Management, billing 85% of GCM hours, Black Entrepreneur RB, Black Entrepreneur RN, Black RN, Black Travel RN, Blog, care management market sizing, care management start-up, care manager, case manager, Concierge aging clients, Concierge Care Manager, Concierge Geriatric Care Manager, Concierge Marketing, Concierge Senior, elder care manager, Families, Geriatric Care Management Business, Geriatric Care Manager, Non-profit, Non-Profit adding Profit services, nurse care manager, VIP Clients, VIP marketing, VIP Marketing Plan, Wealth Management Departments Tagged With: Adding ALCA to Non -Profit, adding geriatric care management, Adding Geriatric Care Managemet to a Senior non profit, adult children of VIP parents, aging life care manager, aging life or geriatric care management, aging parent crisis, ALCA care Manager, ALCA Entrepreneur, ALCA marketing, black american geriatric care managers, black american social workers, Black Entrepreneurs, Black Nurse Entrepreneurs, care manager, case manager, entrepreneur, Entrepreneur GCM, feasibility study, Find VIP CLients, free webinar, Free webinar marketing, geriatric care manager, Market study, Marketing sizing, non profit, non-profit care manager, nurse advocate, nurse care manager, VIP clients

Use HIPAA Compliant Telehealth to Coach Families on COVID

August 22, 2020

Why must Telehealth Be Hippa Compliant?

The HIPAA (Health Insurance Portability and Accountability Act of 1996 is United States legislation that provides data privacy and security provisions for safeguarding medical information. It is designed to reduce healthcare fraud and abuse by setting industry-wide standards for health care information on electronically shared information. When care managers are giving and receiving health care information through telehealth,  that is protected under HIPAA. Plus, importantly,  want to assure your clients that you are never sharing their private health care information, just like most people protect themselves from spam by not allowing cookies. 

Geriatric care managers can really benefit from telehealth during COVID-19 and after. If your agency does my employ, essential workers, you cannot see clients in person. But they must choose a product that is HIPAA compliant. 

Telehealth Protects Your Caregivers and Clients

 Even if your employees, nurses, and social worker, geriatric care managers, are essential workers they may be reluctant to expose themselves to COVID-19 risk. Many times your clients do not feel safe seeing your care managers. If you have clients in skilled nursing or assisted living you may be prohibited from seeing any clients at all- So how do you see your clients- through telehealth.

What is telehealth in geriatric care management

What is Telehealth? Telehealth refers to the exchange of medical information from one site to another through electronic communication to improve a patient’s health . Telehealth is the use of digital information and communication technologies, such as computers and mobile devices, to access health care services remotely and manage your health care. These may be technologies you use from home or that your doctor or in this case care manager uses to improve or support health care services.Geriatric care managers can see an older client in their residence and talk to the family caregiver or private caregiver without the care manager traveling to the home, especially during the pandemic when the care manager, client, and care provider may be exposed to the virus during the visit.

 

How Do Geriatric Social Workers, Nurses Use Telehealth?

Geriatric Social Workers use Telehealth to assist patients and families navigating healthcare and welfare decisions in these confusing and critical moments; they also coordinate or provide therapeutic services to the affected and their loved ones. Telehealth nursing is a tool for delivering nursing care remotely to improve efficiency and patient access to healthcare. A telehealth call or inquiry is more than just a phone call, however, and the nurses who respond to these calls are participating in the healthcare continuum.

The benefit of Telehealth by Family Caregivers

For caregivers who commit time and money to care for an aging loved one, telehealth can be a valuable lifeline. From a merely practical standpoint, it helps ease the burden of traveling to engage with health providers. Family caregivers with have full-time jobs can avoid taking excessive time off work to meet with you by using telehealth. Moreover, these services empower family members by giving them more opportunities to ask questions and take a proactive role in their loved ones’ care and recovery.

Long Distance Clients Really Benefit From Telehealth

Family Caregivers who live a long distance from their family members can often really benefit from telehealth as they can meet with the care manager from even thousands of miles away, get coaching on caregiving, ask questions about the care of their loved one, and report symptoms or status.

JOIN ME FOR MY NEW FREE WEBINAR

Successfully Market Your GCM COVID 19 Service

 

Learn to market and sign up new clients for your Aging COVId-19 coaching services for, both long-distance and local- adult children, based on science step and sound public health policies. Help family care providers faced with a pandemic, support an aging loved one through a COVID Hospitalization, and recovering at home.

 

Be able to sell care management COVID services that fill the gap  created by the federal government, state, county, cities and CDC‘s mixed messaging  have created, leaving family caregivers confused frustrated, with no clear path to safety from the raging pandemic,

 

Gain new customers and help aging families stay safe from COVID using care management’s most potent tool – navigation- through the potholed path they have right now.You will learn

 

  • How to create an e-newsletter with the right copy, to get out the word about your COVID 19 services

 

  • How to Use social media to alert aging family caregivers to the clear path your GCM agency provides to safety from the accelerating virus in the US

 

  • Be able to set up a Zoom webinar to teach local aging agencies and caregivers about your COVID coaching services and other local resources to assist caregivers in the community

 

  • Get local media coverage of your COVID -19 Coaching Services with radio and TV coverage plus pick local newspapers where adds may pay off to sell your COVID Products

  • How to generate word of mouth customers for your COVID -19 service using your continuum of care in your community

SIGN UP

You are invited to a Zoom webinar.
When: Sep 10, 2020, 02:00 PM Pacific Time (the US and Canada)
Topic: 5 Steps to Market Your COVID Coaching Service for Aging Families

Register in advance for this webinar:


After registering, you will receive a confirmation email containing information about joining the webinar.

 

 

 

Filed Under: Aging Life Care Assocaition, aging life care manager, Aging therapist, Blog, coronavirus, Coronavirus Coaching, Coronavirus emergency plan, coronavirus marketing, Coronavirus safety elders, coronavirus shut down, CORONAVIRUS Stay at Home Plan, Covid 19, COVID-19 & Care Management, Covid-19 GCM Products, Covid-19 mixed messaging, COVID-19 Webinar, FREE MARKETING WEBINAR, FREE WEBINAR, GCM Webinar, Geriatric Care Management Business, geriatric care manager, Geriatric Care Manager, geriatric social worker, Home Care Emergency Coronavirus Plan, Long Distance Care & COVID-19, Long Distance Care technology, nurse advocate, nurse care manager, Pandemic, Telehealth COVID-19products, Telehealth with ALCA, Telehealth with GCM, telemedicine, Webinar, Webinar ALCA GCM Tagged With: aging life care manager, aging life or geriatric care management, aging parent care, aging parent crisis, care manager, CORONAVIRUS WEBINAR, Covid-19 Telehealth, COVID-19 Telehealth product, free webinar, geriatric care & telehealth, Geriatric care management telehealth, geriatric care manager, nurse advocate, nurse care manager, nursing telehealth, Shelter in place & telehealth, social work telehealth, Webinar Telehealth

Are You an Eldercare Non- Profit Wanting to Start a Geriatric Care Management Arm- Do Market Sizing

January 15, 2020

 

Non-Profit Seeking New Revenue?

Are you are a non- profit considering starting a geriatric care management business to add a revenue source to your non- profit. You do have a timeline – right? The second item on your timeline is a market feasibility study. You need to test what your market share will be. Will you have enough of the pie to make a profit?

Is This New GCM Service Feasible?

To start this feasibility study you need to determine the geographic footprint of the market you wish to serve.
You should look at your entire potential service. For example, if your non-profit serves the whole state of New Jersey the entire city of Princeton or the zip code 33023 in Hollywood, look at that
Geographic area. You are searching for the section in your service area most likely to yield older clients and their families who can afford GCM services the 10%
If you cover all the counties in Delaware, select all those counties. Create a market survey of those counties to find out which counties have the highest number of seniors, with the highest income described as your ideal client. You will be using the US census figures and other metrics.
Here is Some Great Tips To Make Sure Your Non- Profit adds a for-profit Geriatric Care Management does not go bust and actually lose money. It has happened. Avoid this mistake.

LEARN HOW TO MARKET LIKE YOUR BUSINESS DEPENDED ON IT 

January 23 @ 2:00 pm – 3:00 pm PST

The busiest season for care managers is January & February after as adult children have just visited for the holiday and seeing their elderly parents skating on very thin aging ice

Learn care management marketing so you can:

Capture those desperate clients in January after the festive fright-

Develop strategic marketing that brings more customers,

Understand branding         

Develop a positioning strategy so the caller chooses you

Understand lead generation in care management

Get the best marketing software  

Create a 5 Star Marketing Plan for the top 10% of seniors who can afford you.

Click Here To Register 

FIND OUT MORE 

THIS FREE  WEBINAR  FROM 2 PM – 3 PM PST Thursday, January 23, 2020

SIGN UP NOW  

Filed Under: Aging, aging life care manager, Blog, care management market sizing, care management start-up, care manager, case manager, elder care manager, Families, Geriatric Care Management Business, Geriatric Care Manager, Non-profit, Non-Profit adding Profit services, nurse care manager Tagged With: Adding ALCA to Non -Profit, adding geriatric care management, Adding Geriatric Care Managemet to a Senior non profit, aging life or geriatric care management, aging parent crisis, ALCA care Manager, care manager, feasibility study, free webinar, Free webinar marketing, non profit, non-profit care manager

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