Geriatric Care Managers need VIP Private Pay Home Care Clients because they can afford you.

But you must find them and that takes utilizing the 4 P’s of marketing

 Check Out My Newest Webinar on Signing Up VIP  Concierge Clients 

Geriatric Care Managers need VIP Clients. To find them the classic four Ps of marketing (product, price, place, and promotion) As as well as the four A’s and 4 C’s to find  these VIP Clients 

• Marketing 4 A’s

  

•  Accountability: to find VIP clients your marketing must prove its contribution to the business and be accountable for measurable results; which is you are getting new VIP clients.

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  Analysis: to find VIP clients, your marketing requires analysis, which must no longer be an afterthought. Instead, measurable results will drive strategy; are you picking up VIP clients and, if your marketing to find them works, do more of it.

  

   Accuracy: to find VIP clients your performance metrics must be consistently and accurately measured across all marketing initiatives; that is, tracking results across all social media, speaker’s bureau, blogs, meetings with 3rd parties in other words through your entire marketing plan.

  Action: to find VIP clients your optimization is only successful when it’s an ongoing process of leveraging your analysis to take decisive actions toward improving results; that is, change tactics to do more of what is working to sign up VIP clients. 

      

  Geriatric Care Managers need VIP Clients & must also  know Marketing 3 C’s

• Conversation: Use Social media channels that have created the need for a two-way conversation that draws VIP clients seeking services to those discussing those services.     

  

• Collaboration: Success in marketing comes from collaboration through ALCA referrals through marketing meeting with third parties as there are simply too many needs for one entity to meet.

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  Culture: Plays an important role now that organizations are seeking partners to extend their capabilities like ALCA.

• Join me in my newest FREE Webinar

• How to Find  VIP Concierge Clients Who Can Afford You
• WHEN Tuesday, May 17^th, 2022
• WHAT TIME_2 PM-3:30 PM Pacific Standard TimeWHEN Tuesday, May 17^th 2022

• Sign -UP to find VIP clients

• What we will cover

  • Why only the top 10% can afford private pay care management.
  • Who Are the 5 types of VIP/Concierge Clients? 
  • Sales Using Benefits Not Features to ALCA -GCM 3^rd PARTIES
  • Understand how to find VIP Concierge Clients through hot mapping & Market Studies
  • How to Use Free Public Relations (PR) to Find Adult Children of VIP Clients
  • How to create or revise a Concierge Geriatric Care Management Strategic Marketing Plan with social media, analysis, accuracy, and action

• Find Out More to Sign -up  VIP clients

•  Contacts for Cathy Cress MSW YouTube channel:  Website: https://cathycress.com/https://www.youtube.com/channel/UCaoHdozwS0RvKD23YPpuHIw
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