Adult Sibling Rivalry at Thanksgiving- Where To Get Help?

November 12, 2021

Siblings are The Biggest Source Of Stress Between Human Being

At family rituals, like Thanksgiving next week, adult siblings often are often brought back together. If you are one- will it be a happy feast or wrecked by holiday sibling rivalry??

Sibling Rivalry Can Give Acid Reflux to Grandma’s Thanksgiving Dinner

As Gail Sheehy says in her book, Passages in Caregiving, we think that siblings will automatically support each other when aging parents fall apart. Sheehy quotes sociologists, Karl Pillemer and J. Jill Suitor, on sibling rivalry, in a study they did conclude that siblings are inherent rivals and the biggest source of stress between human beings.

If you are a midlife sibling, perhaps you have a brother or sister to whom you hardly speak because of sibling rivalry. Maybe you are about to see your siblings at the coming Thanksgiving feast, even on zoom during COVID, and anticipate largely ignoring him or her or doing chitchat as you seethe the inside. If you fit this description of sibling rivalry, you are in the same lurching boat as uncounted baby boomer siblings all over the world.

Childhood Wound Ripped Open

That wound from childhood may still ache enough to keep you on the furrowed path your family followed when you were young. Now, however, you and adult siblings, nearing or at retirement age, may need to come together again to be part of a niece or

nephew’s wedding or christening, help plan a parent’s anniversary dinner, or, most important, oversee the increasing care of elderly family members.

Best Thanksgiving Sibling Rivalry Film

I suggest you watch Pieces of April, a fabulous Thanksgiving film ( lead 21-year-old Katy Holmes debuts in a standout performance) where the film’s dysfunctional family revolves around adult sibling rivalry. The film is also about interracial couples,and in the end, around a catastrophic illness of the aging parent, where the siblings need to resolve their differences. It also makes it a trifecta with dementia. The grandmother, who has dementia is taken out of her nursing home to join the dysfunctional Thanksgiving feast and offers surprising sanity to the sibling -rivalry drama.

If you recognize this problem in your own family, seek counseling before coming the holidays engulf you. Contact the Aging Life Care Association to find help before a parental crisis.

SIGN UP FOR MY HOLIDAY WEBINAR –

Get Ready for the Holiday Rush

Tuesday, November 16th, 2021, FROM 2 PM – 3:30 PM PST

FIND OUT MORE

Learn how!

Pre-Holiday Social media campaigns to reach worried caregivers
Pre- Holiday-Materials about the warning signs that a parent needs help
Pre-Holiday Technology to help you move people from discovery to signing on the dotted line

How to sell services to desperate post-holiday callers from Normal dysfunctional & long-distance
F

family
How to use tools to contain Holiday chaos, like sibling rivalry & arrange care in festive family fright
How to move the family to New Year’s stability

Position Your Agency ahead of Care Managers who do not have great pre-holiday marketing campaigns and lack the clinical skills how to work with Adult Children, sibling rivalry, and dysfunctional families during the chaotic aging clans holiday visit when adult kids and rival siblings find their aging parents need care
Featuring Speakers

Cathy Cress MSW author of the Handbook of Geriatric Care

Management

Natasha Beauchamp- MSc, Webmaster and Research Scientist at Elder Pages Online, LLC

THIS FREE WEBINAR IS Tuesday, November 16th, 2021, FROM 2 PM – 3:30 PM PST

Sign Up Now

Find out more about dysfunctional family and sibling rivalry from My YouTube, Channel

Why Do Care Managers Need Social Media Holidays Through 4 Simple Steps

November 11, 2021

Holidays Season Busiest Season 4 Care Managers

The holiday season is here when you will get the most referrals from adult children seeing their aging parents or relatives and alarms bells blaring that they need help. But how do they know your agency is 911- through marketing campaigns, especially now through holiday social media.

Why do you need social media?

Not having it is like being at a business meeting with an elder law attorney and pulling out your flip phone and wondering why your competition got her client instead of you.

But some geriatric care managers own flip phones and dig in their heels and say what is social media marketing going to do for my kind of business and do I really need Pre-Holiday Social Media?

Social Media Main Plank of Care Manager Marketing Strategy

It doesn’t matter if you run a solo practice or a big national company. Social media is an essential piece of your business marketing strategy, especially Holiday Social Media now.

Social platforms help you connect with your customers, increase awareness about your brand, and boost your leads and sales. With more than 4.1 billion people around the world using social media, it’s no passing trend.

4 Ways to Get More Clients With Social Media

So, if you are just starting your aging life or geriatric care management business or one of those folks who has dug in your heels against Pre-Holiday Social Media this is what you can do to get more customers using social media, especially now holiday Social Media now in care managers biggest season

1. Write a blog

How

Choose Word Press or another blog software set up an account to start position information to potential clients.

How

Design the format (they have templates), write content, publish on a least a monthly basis, consider services like Constant Content

3. Open twitter Facebook, Linked in Pinterest Accounts

How

Sign up and learn how to use social media. Best if on your website and automatically posts

Services needed to complete

4. Join Linked in for professional referrals: Develop a Profile, get testimonials, join Linked in groups like Aging Life Care Asso group

Create a Facebook fan page for your GCM business

Learn to use Pinterest for your business

Create a Twitter account for your business

Lack Social Media Skills or Time to do? Hire Someone

If you feel you do not have the time or the skills to do this- very likely for folks over a certain age- we did not grow up with this language- hire someone to do this or best bet a grandchild. I have two grandchildren who have helped me over the years, although I now have a webmaster.

You can also have a professional create marketing content, newsletters, blogs for you using businesses like Elderpages

SIGN UP FOR MY HOLIDAY WEBINAR –

Get Ready for the Holiday Rush

Tuesday, November 16th, 2021, FROM 2 PM – 3:30 PM PST

Learn how!

Pre-Holiday Social media campaigns to reach worried caregivers
Pre- Holiday-Materials about the warning signs that a parent needs help
Pre-Holiday Technology to help you move people from discovery to signing on the dotted line

How to sell services to desperate post-holiday callers from Normal dysfunctional &long-distance family
How to use tools to contain Holiday chaos & arrange care in festive family fright
How to move the family to New Year’s stability

Position Your Agency ahead of Care Managers who do not have great preholiday marketing campaigns and lack the clinical skills how to work with Adult Children and families during the chaotic aging family holiday visit when adult kids find their aging parents need care
Featuring Speakers

Cathy Cress MSW author of the Handbook of Geriatric Care

Management

Natasha Beauchamp- MSc, Webmaster and Research Scientist at Elder Pages Online, LLC

THIS FREE WEBINAR IS Tuesday, November 16th, 2021, FROM 2 PM – 3:30 PM PST

Sign Up Now

Prepare for Holiday Rush- Spread the word by Your Social Media

November 8, 2021

Spread The Word About Your Services Before Thanksgiving

ADULT CHILDREN DESPERATE BEFORE & AFTER THANKSGIVING FEARING 0r SEEING PARENTAL DECLINE & Their CONTINUING FEAR OF COVID

Prepare for Holiday Rush, since the family – both nearly normal & dysfunctional family gather on Thanksgiving. During the holiday visit when family members see a frightening change, in aging parents like burnt turkey to the right, your blog is an alert for many, many aging families to start thinking about how their family might organize care for a loved one or if they need a care manager to guide them through the whole wrenching process. So you need to prepare for this holiday rush by amping up your blog or any marketing with horsepower & torque on steroids. Great social media will do that for your marketing to get overwhelming clicks, opens, and new clients

GET Help WITH SOCIAL MEDIA TIP FOR PRE HOLIDAY RUSH

Natasha Beauchamp a Content Marketing and care management technology expert will be joining me on my new webinar on November 16th to teach you pre-Holiday Social Media. Holiday experienced care managers will tell you that the week after Thanksgiving and the weeks after Christmas and New Year, the phones start ringing. Families have come back from a holiday visit and have been shocked to realize the decline in their parents’ health or functioning. So you really need to prepare for Holiday Rush

This is the care manager equivalent of Christmas for retailers.

And like a retailer, you would be wise to get ready and be very “discoverable” as these potential clients look for answers.

SIGN UP FOR MY HOLIDAY WEBINAR –

Get Ready for the Holiday Rush

Tuesday, November 16th, 2021, FROM 2 PM – 3:30 PM PST

Learn how!

Pre-Holiday Social media campaigns to reach worried caregivers
Pre- Holiday-Materials about the warning signs that a parent needs help
Pre-Holiday Technology to help you move people from discovery to signing on the dotted line

How to sell services to desperate post-holiday callers from Normal dysfunctional & long-distance family
How to use tools to contain Holiday chaos & arrange care in festive family fright
How to move the family to New Year’s stability

Position Your Agency ahead of Care Managers who do not have great preholiday marketing campaigns or Content marketing and lack the clinical skills how to work with Adult Children and families during the chaotic aging family holiday visit when adult kids find their aging parents need care as you Prepare for Holiday Rush
Featuring Speakers
Cathy Cress MSW author of the Handbook of Geriatric Care Management

Natasha Beauchamp- MSc, Webmaster and Research Scientist at Elder Pages Online, LLC

THIS FREE WEBINAR IS Tuesday, November 16th, 2021, FROM 2 PM – 3:30 PM PST

Sign Up Now

Find out more in the YouTube for My YouTube, Channel

Confused about Care Manager Technology?

August 11, 2021

Beware of Paper

Some care managers still function on paper instead of using a care management database. That is a bad business decision. You need to give clients gold standard service to retain them . Arming your care managers with the most user-friendly fully loaded client database makes that concierge care so much easier to deliver. This gives your care management or homecare agency a more profitable bottom line in running a business. So spending money on a client database makes more money.

What are the ALCA Choices for a GCM Database?

Using a database rather than paper will increase your revenue by 30%. You enter case notes and billing in real time rather than hours later when you get back to the office, when you forget exact billing time.There are only five significant aging life or geriatric care management client databases. So the choices for client software are slim. Jewel Code has been around for many years. More recent additions are Care Tree and ihealthhome My Junna is the newest product. Care managers and ALCA managers are fans of Clear Care, which offers staffing if you also have private duty home care but is not user friendly for geriatric care managers. If you are a geriatric or aging life care manager or a private duty home care agency doing geriatric care management- which GCM Software should you use and why. Find what you need in your client database and check out each product to see if it has what you want.

What Should a GCM DatabaseDo For You?

Here is a list of what a care management database should do for you

Track all client information
Create and update a care plan
Create a client activity log
Tracks billable hours
Document client activities
Interface with a calendar for client and care manager appointments
Track client referrals
Track guardianship information
Track medications
Reconcile medications
Create a client face sheet with all demographics
Create a care community
Upload document and pictures
Do real-time updates
Be HIPPA compliant
Store historical client records
Create reports and export data
Create medication and text message reminders
Add custom patient field
digitalize patient paper records
go paperless
interface with care providers in the home via phone
Increase billing by making it easy to bill in the field
Patient portal
Have a calendar
Join me for my Latest Webinar

Smart TECH Solutions to Wire Your Care Management Business for Profit

WHEN Wednesday, August 25^th, 2021

WHAT TIME_2 PM-3:30 PM Pacific Standard Time

SIGN UP

Presented by Cathy Cress MSW – Handbook of Geriatric Care Management

We will Cover

Critical software programs that make care management information flow
- with 1-1 interviews with CEO’s of 4 major care management software platforms Caretree ,IHealth Home ,My Junna,Jewel Code
What you need in a website

Why you need content marketing
- With interview with Natasha Beauchamp who develops both websites and content marketing forALCA members
What are easy-to-use social media sites

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To Mask or Not to Mask in Pre Post COVID ???????

May 19, 2021

LAST DAY to SIGN UP FOR FREE WEBINAR

JOIN ME FOR MY NEW FREE WEBINAR

Market Your Agencies Safety as many Aging Families Still Fear Waning COVID & Confused by CDC’s no- Mask Mandate

When: May 20, 2021, 02:00 PM Pacific Time (the US and Canada)

Learn to market your safe care management business during the “Semi-Post “Pandemic, to overcome hesitation to use homecare and GCM services as US COVID-19 slowly diminishes

yet

to overcome hesitation to use homecare and GCM services

as World Wide COVID spikes,

CDC new” no mask” mandate confusing for Health Care Agencies

COVID is the #1 Cause of Death in the US

Elders not fully vaccinated,
US COVID still spikes
variants explode
1-4 Americans refuse vaccines,
herd immunity is no longer possible in US due ant vaxers

Understand how to innovatively sell” trust” in your safe home care or care management services so family caregiver’s & 3^rd parties choose you as a safe agency

Learn to use FREE public relations and marketing to show you are focused of caregiver and care management safety

COVID services by showing you follow the new CDC’s leaderships safe path to safety.

YOU WILL LEARN

5 steps to create an e-newsletter with the right copy, to get out the word about your

safe COVID 19 services through required COVID protocols

10 steps to set up a Zoom webinar to teach local aging agencies and caregivers about your COVID safe services and other local resources to assist caregivers in the community
7 steps to use social media to alert aging family caregivers to the clear path to your

GCM agency provides safety from the diminishing but still present virus in the US.

5 steps to get local media coverage of your COVID -19 safe services, care providers, and general excellent care management and home care products free PR with radio and TV coverage plus pick local newspapers where ads may pay off to sell your COVID Products

5 steps to understand how to generate word of mouth customers for your COVID -19 safe services using your continuum of care in your community

10 steps to use the powerful new tool of Video to market your agency’s COVID safety and excellent services as the pandemic diminishes but is still in your community, state, and country

SIGN UP

You are invited to a Zoom webinar.
When: May 20, 2021, 02:00 PM Pacific Time (the US and Canada)
Topic: 5 Steps to Market Your COVID Coaching Service for Aging

REGISTER NOW

After registering, you will receive a confirmation email containing information about joining the webinar.

Contact

Connect with Cathy

Get Cathy’s “10 Critical Success Steps to a Profitable Aging Life or GCM Business”

Siblings are The Biggest Source Of Stress Between Human Being

Sibling Rivalry Can Give Acid Reflux to Grandma’s Thanksgiving Dinner

Childhood Wound Ripped Open

Best Thanksgiving Sibling Rivalry Film

SIGN UP FOR MY HOLIDAY WEBINAR –

Get Ready for the Holiday Rush

Featuring Speakers

Holidays Season Busiest Season 4 Care Managers

Why do you need social media?

Social Media Main Plank of Care Manager Marketing Strategy

4 Ways to Get More Clients With Social Media

1. Write a blog

How

Lack Social Media Skills or Time to do? Hire Someone

SIGN UP FOR MY HOLIDAY WEBINAR –

Spread The Word About Your Services Before Thanksgiving

ADULT CHILDREN DESPERATE BEFORE & AFTER THANKSGIVING FEARING 0r SEEING PARENTAL DECLINE & Their CONTINUING FEAR OF COVID

GET Help WITH SOCIAL MEDIA TIP FOR PRE HOLIDAY RUSH

SIGN UP FOR MY HOLIDAY WEBINAR –

Get Ready for the Holiday Rush

Beware of Paper

What are the ALCA Choices for a GCM Database?

What Should a GCM DatabaseDo For You?

Smart TECH Solutions to Wire Your Care Management Business for Profit

LAST DAY to SIGN UP FOR FREE WEBINAR

When: May 20, 2021, 02:00 PM Pacific Time (the US and Canada)

Contact

Connect with Cathy

Get Cathy’s “10 Critical Success Steps to a Profitable Aging Life or GCM Business”