Cathy Cress

Expert in Aging Life and Geriatric Care Management

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Last Day to Sign Up for My Free January Webinar- Clinical Tools 4 Dysfunctional Family

January 5, 2022

Last Day to Sign Up for My Free January Webinar 

Last DaySign Up for My Free January Webinar 

LEARN 11 Vital Clinical Tools For Desperate Families Post-Holidays

  Thursday, Jan 6, 2022, 02:00 PM                                                                                                            PACIFIC   Time (the US and Canada)

 

 

Last Day to Sign Up for My Free January Webinar

Give frantic adult children hope when they desperately call after the holiday  

 Join for my free Post-holiday webinar and learn how to come to clinically rescue concierge dysfunctional families who found coal in their stocking.      

Understand the Dysfunctional Aging Family System you must enter to get care for elders

  • Master 11Vital Clinical Tools  to solve client problems
  • Take Six Clinical Steps Professional Must Take to Work with These Difficult Families
  • Get care for aging family members when the dysfunctional family members resist

 SIGN UP Even if you cannot make the webinar -you can sign up you will receive a copy to watch later

 

 

Find out more in this YouTube for My YouTube, Channel  Geriatric Care 1

Watch my Free YouTube Channel – Inquiry With Dysfunctional Aging Family After Holidays

Filed Under: Aging, Aging Life Care, aging life care manager, Blog, Care Management Inquiry Call, Concierge aging clients, Concierge Senior, Contract signed, Dysfunctional Aging Familu, Dysfunctional aging family, Dysfunctional Family & Holidays, Dysfunctional Family Inquiry, Families, Geriatric Care Management Business, Geriatric Care Manager, geriatric social worker, inquiry, inquiry call, Intake COVID-19, Make the Sale, nurse advocate, nurse care manager, Sign Up Dysfunctional Aging Family, Sign Up GCM Client Tagged With: aging dysfunctional family, aging family, aging life care manager, aging life inquiry, aging life or GCM inquiry, aging parent care, aging parent crisis, black american geriatric care managers, black american social workers, Black Entrepreneurs, Black geriatric care managers, Black Nurse Entrepreneurs, Black RN's, Black travel nurses, care manager, case manager, Clinical Tools Dysfunctional Holiday, dysfunctional aging family, dysfunctional family roles, Free Webinar geriatric care management, geriatric care manager, Holiday Inquiry call, nurse advocate, nurse care manager, Tools with Dysfunctional families

Omicron Gone Nuclear-Are you Marketing Your Agencies COVID-19 Safety ?

January 3, 2022

 

How Do You Market the Safety Of Your Agency with Omicron Cases Exploding Nationally?

What is the best way to show the Covid -19 safety protocols of your GCM or homecare agency with new Omicron surge exploding COVID cases once again?  You must overcome adult children’s hesitation to use homecare and GCM services. Why hesitation? Although about 62% of all Americans are now vaccinated -while— more than 87 percent of adults 65 and older — have been fully vaccinated, yet terrifying the public and adult children who care for aging loved one’s needing care at home —as  COVID exploding again with the highly contagious omicron variant accounting for an estimated 58.6% of sequenced U.S. virus cases in the week ending Dec. 25, as the Centers for Disease Control and Prevention’s Nowcast model showed, was up from an estimated 22.5% a week earlier ., 22% self identify as anti-vaxers,  So aging families remain very nervous about your agency coming into a senior home.

During this new COVID-19 Omicron surge what families look for in your agency is your Covid 19 safety of staff- the care providers, care managers, and office staff’s vaccination rate, your safety protocols, PPE equipment use, and evidence that you work with your local department of health, state and CDC to stay compliant.

DO YOU CREATE A COVID -19 SAFETY MARKETING PLAN?

Hygienic shield offering COVID-19 Saftey from omicron

A key element that goes into that marketing plan would be an e-newsletter, with a marketing campaign on your covid-19 safety  sent out in formats like Constant Contact   Survey Monkey  other choices

This will boost the clients you can serve, as the Omicron surge has made adult children and elderly clients are nervous to have visitors come to their homes, exposing elders

States and individual health systems have historically addressed vaccination requirements for diseases such as influenza and hepatitis B. You must follow your state’s COVID regulations.  Today, more than 2,500 hospitals, or 40 percent of all U.S. hospitals, have announced COVID vaccination requirements for their workforce. They span all 50 states, the District of Columbia, and Puerto Rico.  Potential clients need to know your care staff and care managers you use are incentivized to get vaccinated. 

newsletter to market COVID -19  safety 

Other Ideas to Add to your e-newsletter about COVID

Warning about Omincron surge 

Include Videos in your e-newsletter like this terrific e-newsletter that Lifespan, a care management agency in Santa Cruz, Ca. uses introducing their staff products and services during COVID. 

  • Tell a story with the COVID safety you want to show future clients and their adult children
  • Use your i phone to record your video

  • marketing Covid -19 safety of your agency

  • If you are a care manager, include a list of great reasons that a client or customer should work with an ALCA or Geriatric Care Manager during the Coronavirus pandemic. ALCA members get this in a flyer “Why Work With An ALCA Member During A Crisis “.The Aging Life Care Association has huge resources for dealing with coronavirus impact on geriatric care management. This makes joining ALCA now a great idea in this lethal pandemic and its deadly effect.

      • 5 steps to create an e-newsletter with the right copy, to get out the word about you

         

      • Sign Up for my Latest Free Webinar

         

         11 Clinical Steps to Work with Dysfunctional Families-Post Holidays –

      •  

        CressGCMWebinar -Thursday, January 6 2022 2:00-3:30 Pacific Time

      •  

        Sign Up For Free

      •  Give frantic adult children hope when they desperately call after the holiday

          

        and learn how to come to the rescue of concierge dysfunctional families who face a need for care                                                                                 during the omicron surge.

         Learn how to:

        Understand the Dysfunctional Aging Family System you must enter to get care for elders

      • Understand 11 Warning Signs You Are Working with Dysfunctional Family 

         

        Master the 5 Clinical Tools – you need – to solve these problems with your clients

         

        Learn Six Steps Professional Must Take to Work with These Difficult Families

        Sign -Up Now   

      • Even if you cannot attend, you will get a recording the next day by signing up

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Filed Under: 3rd party targets, aging family and COVID, aging family crisis, aging life business, Aging Life Care, aging life care manager, Aging therapist, ALCA COVID-19 Crisis, ALCA Disaster Plan, ALCA Products for COVID_19, Black Entrepreneur RB, Black Entrepreneur RN, Black RN, Black Travel RN, Blog, branding, branding ALCA business, Care Management Products, coronavirus, Coronavirus Coaching, Coronavirus emergency plan, coronavirus marketing, coronavirus quality of life virtual program, Coronavirus safety elders, coronavirus shut down, CORONAVIRUS Stay at Home Plan, COVID -19 Safety, Covid 19, Covid 19 Webinar, Covid Safety Video, COVID Saftey, COVID Webinar, Covid-19, COVID-19 & Care Management, COVID-19 & Delta Variant, Covid-19 and GCM SERVICES, Covid-19 Death, Covid-19 GCM Products, COVID-19 GCM Safety Procedure, COVID-19 Safety, COVID-19 Webinar, Create newsletter data base, Delta Variant Safety, e-newsletter, email newsletter, Family Caregiver, Fear of Omicron, FREE MARKETING WEBINAR, FREE WEBINAR, GCM Webinar, Geriatric Care Management Business, geriatric care manager, Geriatric Care Manager, geriatric care manager start up, Geriatric Care Managers value, geriatric social worker, INFECTION CONTROL & COVID-19, inquiry, inquiry call, inquiry COVID-19, Lifespan Care Management for Elders, Marketing aging life care, marketing ALCA /GCM, marketing care management, Marketing copy, Marketing GCM Pre-Post Covid, marketing geriatric care management, Marketing Home Care, marketing newsletter, marketing pitch, Marketing Plan for COVID, Marketing Tools 2021, nurse advocate, nurse care manager, Omicron varient, postioning, quality of life -COVID-19, Social Media for eldercare, social media marketing, social media marketing campaign, Telehealth with ALCA, Therapist Specializing in Aging Tagged With: aging family, aging life and geraitric care manager, aging life care manager, aging parent care, aging parent crisis, care manager, case manager, COVID-19 intake, COVID-19 PRODUCTS, Covid-19 Telehealth, COVID-19 Telehealth product, COVID-19 Webinar, nurse advocate, nurse care manager

10 Do’s &Don’ts Doing the Dysfunctional Family Calls Post Holidays

November 26, 2021

 

Most Calls for Care Managers Post Holidays

More than half of the aging families who call you inquiring about services will be dysfunctional families post-holidays. The great majority of calls will come from adult children. If you want to make the sale during the inquiry you have to know how to handle these dysfunctional family members on the phone and give them enough trust in you to sign your contract and give you a deposit for your services.

FIND OUT MORE 

How Do You Get Them To Trust You Enough to Sign Contract with Dysfunctional family Post holidays?

  1. Do Be Objective
  2. Do Use Active Listening
  3. Do Give them Hope you can solve their family problem
  4. Do a two-part inquiry and have the problem defined in the first part done by a skilled administrative Assistant
  5. Do study the problem before you do the second call and have exactly how you would solve the problem ready in a planned elevator speech
  6. Do a complimentary 30-minute consultation
  7. Do not give away the store but outline how you are an expert at solving the problems (moving, keeping at home, Alzheimer’s wandering and a bare outline of your solution
  8. Do not criticize dysfunctional family post-holidays
  9. Do not blame,
  10. Do not take sides if several family members points of view and express them

 

Sign Up for My Free January Webinar  

11 Vital Clinical Tools For Desperate Families Post-Holidays

             Thursday, Jan 6, 2022, 02:00 PM Pacific Time (US and Canada)

 

 

  Give frantic adult children hope using vital clinical tools when they desperately call after the holiday Join me Post-holiday and learn how to come to clinically rescue concierge dysfunctional families who found coal in their stocking.      

Learn how to!

  • Understand the Dysfunctional Aging Family System you must enter to get care for elders
  • Master 11 Vital Clinical Tools you to solve client problems
  • Take Six Clinical Steps Professional Must Take to Work with these Dysfunctional family post-holidays 
  • Get care for aging family members when the dysfunctional family members resist

 SIGN UP NOW

 

 Find out more in the YouTube for My YouTube, Channel  Geriatric Care 1

 

 

 

 

 

Filed Under: adult child calls post holidays, Adult Child Caregiver Pain, Adult Child Pain, adult child pain-point, adult child physical abuse, Adult children, Adulyt Child Call Post holidays, Aging, aging family crisis, Aging family pain, aging life business, Aging Life Care, Aging Life Care Assocaition, aging life care manager, Alarm Bells For Long Distance Family, ALCA Dysfunctional Family Help, Black, Black Aging Family, Black Entrepreneur, Black Entrepreneur RB, Black Entrepreneur RN, Black entrepreneurs, Black Geriatric Care Manager, Black geriatric care managers, Black RN, Black Travel Nurses, Blog, Care Management Inquiry Call, Caregiver Stress, Caregivers collapsing, Cash Clow, Concierge aging clients, Concierge Senior, Contract signed, Dysfunctional Aging Familu, Dysfunctional aging family, Dysfunctional Family & Holidays, Dysfunctional Family Inquiry, Families, Geriatric Care Management Business, Geriatric Care Manager, geriatric social worker, inquiry, inquiry call, Intake COVID-19, Make the Sale, nurse advocate, nurse care manager, Sign Up Dysfunctional Aging Family, Sign Up GCM Client, Sysfuntional Family post holidays Tagged With: aging dysfunctional family, aging life care manager, aging life inquiry, aging life or GCM inquiry, Black, black american geriatric care managers, black american social workers, Black caregivers, Black Entrepreneurs, Black geriatric care managers, Black Nurse Entrepreneurs, Black RN's, Black start-up geriatric care management, care manager, case manager, Clinical Tool dysfunctional family, Clinical Tools Dysfunctional Holiday, dysfunctional aging family, Dysfunctional Concierge Family, Dysfunctional family post holidays, dysfunctional family roles, Dysfunctional VIP Family, geriatric care manager, help with dysfunctional family, Holiday Inquiry call, nurse care manager, Tools with Dysfunctional families, Working With Dysfunctional family

Want new Concierge Clients? Treat Adult-Child Caregiver Pain

October 13, 2021

Join Me in My Latest Free Webinar

How to Sign Up New Client When VIP  Adult Child Caregiver  Calls In Pain   

November  2th 2021

Time 2:PM PST -3:30

GunnDadJacket.jpg

Learn in this webinar:
Why adult Children Purchase Products to Sooth Their Pain with Aging Parent

Why Adult Children Purchase Products that Answer Their Pain with Aging Parent

Why Sell VIP Products rather than Geriatric Care Management
Why VIP GCM Clients prefer GCM Products
How to Develop a 4 Season Menu of Products

VIP Products to Add to your Menu of Services

VIP services to Add to your Products

Sign Up 

Filed Under: aging family crisis, Aging family pain, aging life business, Aging Life Care, Aging Life Care Assocaition, Aging Life Products, Aging Mother, Aging therapist, ALCA Concierge, Black Entrepreneur, Black Entrepreneur RB, Black Entrepreneur RN, Black Geriatric Care Manager, Black RN, Black Travel RN, Blog, caregiver pain, caregiver pain point, Closing an ALCA sale, Concierge aging clients, Concierge Care Manager, Concierge caregivers, Concierge Client, Concierge Geriatric Care Manager, Concierge Marketing, Concierge Products, Dementia, Family Caregiver, family caregiver pain, GCM Webinar, geriatric care manager products, geriatric social worker, inquiry, Intake, Webinar, Webinar ALCA GCM Tagged With: Adult Child Pain, aging family, aging life care manager, aging life or geriatric care manager, aging parent care, aging parent crisis, ALCA CEU's, black american geriatric care managers, black american social workers, Black Entrepreneurs, Black Nurse Entrepreneurs, Black start-up geriatric care management, Black travel nurses, Care Management Business Course, Care Management Nurses, care manager, Care Manager as Pain reliever, case manager, concierge aging clients, Concierge Care management, Family Caregiver Pain, Finding Concierge Clients, geriatric care manager, nurse advocate, nurse care manager, Pain, Sign Up New Clients, Webinar Sign -Up Clients, Webinar Sign Up GCM Clients, Webinar VIP Clients

10 Do’s and Don’ts of Doing the Dysfunctional Family Inquiry Post Holidays

December 28, 2020

More than half of the aging families who call you inquiring about services after the holidays will be dysfunctional families. The great majority of calls will come from adult children. If you want to make the sale during the inquiry you have to know how to handle these dysfunctional family members on the phone and give them enough trust in you to sign your contract and give you a deposit for your services.

  1. Do Be Objective
  2. Do Use Active Listening
  3. Do Give them Hope you can solve their family problem
  4. Do a two-part inquiry and have the problem defined in the first part done by a skilled administrative Assistant?
  5. Do study the problem before you do the second call and have exactly how you would solve the problem ready in a planned elevator speech
  6. Do a complimentary 30-minute consultation
  7. Do not give away the store but outline how you are an expert at solving the problems (moving, keeping at home, Alzheimer’s wandering and a bare outline of your solution
  8. Do not criticize
  9. Do not blame,
  10. Do not take sides if several family members points of view and expressed them

Sign Up for My Free January Webinar  

5 Vital Clinical Tools to Help Aging Dysfunctional Families-Post Horrid Holidays-

             Thursday, January 21, 2021.  

                            2 PM -3:30 PM Pacific Standard Time

 

  Give frantic adult children hope when they desperately call after the holiday  

 Join me and learn how to come to the rescue of concierge dysfunctional families who found coal in their stocking.      

Learn how to!

  • Understand the Dysfunctional Aging Family System you must enter to get care for elders
  • Understand 11 Warning Signs You Are Working with Dysfunctional Family
  • Master Vital Clinical Tools, you to solve client problems
  • Take Six Steps Professional Must Take to Work with These Difficult Families
  • Get care for aging family members when the dysfunctional family members resist

 SIGN UP NOW

Find out more in Emily Saltz and Lynn Hackstaff’s chapter Family Conflicts, Dependence and Mutuality: Care Management and the Dysfunctional Family. Handbook of Geriatric Care Management 4th edition.Jones and Bartlett 

Find out more in this YouTube for My YouTube, Channel  Geriatric Care 1

Watch my Free YouTube Channel – Inquiry With Dysfunctional Aging Family After Holidays

 

Filed Under: Aging, Aging Life Care, aging life care manager, Blog, Care Management Inquiry Call, Concierge aging clients, Concierge Senior, Contract signed, Dysfunctional Aging Familu, Dysfunctional aging family, Dysfunctional Family & Holidays, Dysfunctional Family Inquiry, Families, Geriatric Care Management Business, Geriatric Care Manager, geriatric social worker, inquiry, inquiry call, Intake COVID-19, Make the Sale, nurse advocate, nurse care manager, Sign Up Dysfunctional Aging Family, Sign Up GCM Client Tagged With: aging dysfunctional family, aging life care manager, aging life inquiry, aging life or GCM inquiry, care manager, case manager, Clinical Tools Dysfunctional Holiday, dysfunctional aging family, dysfunctional family roles, geriatric care manager, Holiday Inquiry call, nurse care manager, Tools with Dysfunctional families

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