Will You Sabotage Your Own GCM Start-Up?
Geriatric care management is a great business opportunity but many time start-ups sabotage their own success. Care managers resist billing because of guilt- often coming from a social work or nursing background.
Want to start a geriatric care management agency? First-test your business idea and do market research.Many find It helpful to Take a Start-Up GCM Business Class.
The OLD adage goes, “ideas are a dime a dozen”
How do you really know that starting a geriatric care management business is a good idea?
Have you hit upon a business that’s going to work on all levels?
To figure this out, before you start, you use planning methods. You test your idea by first defining the problem your geriatric care management agency is solving. How urgently do people need what you are selling?
Build An Action Plan for Your GCM Business
You build an action model to test the assumption that you will be successful (make a profit) at running a geriatric care management business.
You create a marketing survey to find out if you have enough customers, a competition survey to see if you have too much competition and a financial projection to see if this is a business where you make really make money.
January 23 @ 2:00 pm – 3:00 pm PST
The busiest season for care managers is January & February after as adult children have just visited for the holiday and seeing their elderly parents skating on very thin aging ice
Learn care management marketing so you can:
Capture those desperate clients in January after the festive fright-Develop strategic marketing that brings more customers,
Develop a positioning strategy so the caller chooses you .Understand lead generation in care management
Get the best marketing software
Create a 5 Star Marketing Plan for the top 10% of seniors who can afford you.
THIS FREE WEBINAR FROM 2 PM – 3 PM PST January 23, 2020
Cathy Cress MSW