Last Day Sign-up Free Webinar -Find Concierge Clients Who Can Afford You
Sign Up for My New Free Webinar: Learn How to Find Concierge Clients Who Can Afford You
SIGN UP FOR MY NEW FREE WEBINAR
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Even if you cannot make the class if you sign up you will get a recording the next day
When: May 17 2022
2 PM-3:30 PM PST
How to Find Concierge Clients Who Can Afford You
Sign Up for My New Free Webinar: Learn How to Find Concierge Clients Who Can Afford You 
YOU WILL LEARN
How to Find Concierge Clients Who Can Afford You
- Why only the top 10% can afford private pay care management.
- Who Are the 5 types of VIP/Concierge Clients?
- Why Long-Distance Family Caregiver’s family are VIP Clients
- Sales Using Benefits Not Features to ALCA -GCM 3rd PARTIES
- Understand how to find VIP Concierge Clients Do hot mapping & Market Studies
- How to Use Free Public Relations ( PR) to Find Adult Children of VIP Clients
- How to create or revise a Concierge Geriatric Care Management Strategic Marketing Plan
Even if you cannot attend you will get the recording of the webinar the next day if you sign up for my free webinar
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Presented by the Author of the Handbook of Geriatric Care Management
The Handbook of Geriatric Care Management is called the bible of geriatric care management. It has been available since 1989 and is used as a textbook in gerontology classes all over the US. Asia and Europe. The Fourth Edition is a comprehensive guide for geriatric care managers (GCMs) to help define duties and procedures for planning and care monitoring.The 5th edition is planned It is available from Jones and Bartlett
Last Day Sign up Free Webinar Sell Benefits not Features Care Management
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Features vs Benefits?
Sell Benefits not Features &Grow Your$ Bottom Line

Even if you cannot make the class if you sign up you will get a recording the next day
When: March 15 2022
2 PM-3:30 PM PST 
A feature is a fact
A benefit tells customers advantages of those facts
Sign up for my free webinar You will to Sell Learn Features not Benefits

How to create a winning sales pitch to a third party
The difference between selling features vs benefits
How to sell the benefits of your services for each 3rd party you serve
What Benefits make your sale to wealth managers, elder law attorneys, and concierge physicians to get referrals for new clients
The Benefits that make your sale to upscale Assisted Living, accountants, financial planners, Hospice
Step by Step how to set up meetings with 3rd parties to make the sale
Even if you cannot attend you will get the recording of the webinar the next day if you sign up for my free webinar

SIGN UP For My Free Webinar And Take of One-time Low price offers of Classes
So, selling the benefits to the third party, who will refer your agency to families of residents who are struggling, is a much more potent selling point than features of your agency.
Presented by the Author of the Handbook of Geriatric Care Management
Handbook of Geriatric Care Management is called the bible of geriatric care management, The Fourth Edition is a comprehensive guide for geriatric care managers (GCMs) to help define duties and procedures for planning and care monitoring.It is available from Jones and Bartlett
SIGN UP FOR MY New FREE WEBINAR- Sell Benefits of Care Management 
7 Days left to Sign -up- register Before Webinar Closes- Few Spots Left

Features vs Benefits?
Sell Benefits not Features &Grow Your$ Bottom Line

Even if you cannot make the class if you sign up you will get a recording the next day
When: March 15 2022
2 PM-3:30 PM PST 
A feature is a fact
A benefit tells customers advantages of those facts
Sign up for my free webinar You will Learn Features vs Benefits
How to create a winning sales pitch to a third party
The difference between selling features vs benefits
How to sell the benefits of your services for each 3rd party you serve
What Benefits make your sale to wealth managers, elder law attorneys, and concierge physicians to get referrals for new clients
The Benefits that make your sale to upscale Assisted Living, accountants, financial planners, Hospice
Step by Step how to set up meetings with 3rd parties to make the sale
Even if you cannot attend you will get the recording of the webinar the next day if you sign up for my free webinar

SIGN UP For My Free Webinar And Take of One-time Low price offers of Classes
So, selling the benefits to the third party, who will refer your agency to families of residents who are struggling, is a much more potent selling point than features of your agency.
Presented by the Author of the Handbook of Geriatric Care Management
Handbook of Geriatric Care Management is called the bible of geriatric care management, The Fourth Edition is a comprehensive guide for geriatric care managers (GCMs) to help define duties and procedures for planning and care monitoring.It is available from Jones and Bartlett
Find out more about the Aging Life Association Now
US COVID Double Jeporady- Race& Aging
To Celebrate Black History Month let’s explore the recent revelation from COVID of the Double Jeopardy of COVID Race and Aging
There is a US double Jeporady- Race and Aging showing up in our 3-year-old pandemic. Black people and older adults are the two groups most affected by COVID-19. History is not just about the good things that transpired but the negative events that occur like COVID and what it has revealed about the health of both Elders &Black Americans.
This double jeopardy, as a race- and age-informed analysis, demonstrates how Black race and old age are associated with practices and policies that shape key life circumstances (e.g., racial residential segregation, family and household composition) and resources in ways that embody elevated risk for COVID-19.
In a cross-sectional study of adults tested for COVID -19 in a large midwestern academic health system, COVID-19 positivity was associated with the Black race. Among patients with COVID-19, both race and poverty were associated with a higher risk of hospitalization, but only poverty was associated with a higher risk of intensive care unit admission.
Racial Capitalism

Racial capitalism is a fundamental cause of the racial and socioeconomic inequities within the novel coronavirus pandemic (COVID-19) in the United States.
The Double Jeopardy -Race, and aging show up in the overrepresentation of Black death reported in Detroit, Michigan is a case study for this argument. Racism and capitalism mutually create harmful social conditions that fundamentally shape COVID-19 disease inequities. These disease inequities (a) shape multiple diseases that interact with COVID-19 to influence poor health outcomes; (b) affect disease outcomes through increasing multiple risk factors for poor, people of color, including racial residential segregation, homelessness, and medical bias; (c) shape access to flexible resources, such as medical knowledge and freedom, which can be used to minimize both risks and the consequences of disease; and (d) replicate historical patterns of inequities within pandemics, despite newer intervening mechanisms thought to ameliorate health consequences. I would also add that the majority of paid caregivers are people of color and contract it because they work with COVID patients- . Interventions should address social inequality to achieve health equity across pandemics.
How Do We Change the Roots of This Double Jeopardy of Race & Aging?
So we hope that these health revelations will spur our government to address the roots of this double jeopardy-Race and Aging, something we have failed to address, these historical patterns of inequity for poor people of color and all people of color not just over pandemics but our entire caste system when elders and people of color are at the bottom, as Martin Luther King said, along with the untouchables