Cathy Cress

Expert in Aging Life and Geriatric Care Management

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GCM Operations Manual Class Certified 57 CEU’s NACCM

May 23, 2022

Our GCM Operations Manual Class now  Certified for 57 CEU’s from NACCM

Now Available by Affordable Subscription Price 

Cress GCM Consult, LLC is approved by the National Academy of Certified Care Managers (NACCM) as a continuing education provider, #21-

Certified for 57 CEUs from NACCM

 This activity was approved for 57 CMC NACCM contact hours. 

With 15 products AND 57 NACCM CEU’S

Find OUT MORE

 By taking The Class You Can  Be Certified for 57 CEUs from NACCM/ALCA or 3 CEUs from any of the 19 Classes  you choose

Your Own Agency’s Geriatric Care Management Operations Manual IN 12 MONTHS  ·      

  • With Your Own Logo·     
  •  Your Business Name·     
  • 15 GCM Products to Add to your Menu of Services·      
  • Procedures to Deliver Each Concierge Product·          
  •  Marketing plan for selling all GCM Products
  • 21 Hours of free consulting with Cathy Cress MSW
  • FIND OUT MORE

    ·      
 
 

 As an online student in this course, you will be Certified for 57 CEUs from NACCM while learning to use the MY Geriatric Care Management, Operations Manual. Purchased with the class to: · 

GET 57 CEUS FROM NACCM IF YOU BELONG TO THE AGING LIFE CARE ASSOCIATION

       Make your business more scalable to grow and expand 

  • Double the price of selling your geriatric care management agency as the Operations Manual makes it turnkey operation ·
  • Market your geriatric care management business to really increase profit through expert marketing steps for each of the 15 concierge care management products in the class ·
  • Start your new or existing aging life or geriatric care management business using 15 care management products/ that adult children need to purchase for their loved ones
  • Open and run a second agency with operating procedures that you have beta tested in your own operational manual  

        Offer a “4 Seasons” the gold standard of care that the top 10%  demand           

          Ensure risk management in your business with tried and true procedures to              deliver flawless care to “Someone’s Mother”  

  • Avoid legal disputes and malpractice litigation through procedures to deliver gold standard care ·
  •  Write monthly reports, and follow consultation guidelines on 15 different care management products  
  • Train and onboard new employees through the manuals  
  • Train new staff on how to set up, manage, monitor home visits accompany to a doctor appointment, write monthly reports and follow consultation guidelines on 14 different care management products  
  • Increase your sales by doing a two-step initial inquiry of a new client and close the sale  
  • Complete a client contact, get the deposit, and start a case in the initial inquiry call  
  • Set up GCM Procedures on-call procedures, COVID-19 safety procedures, and procedures to partner with Private Duty home care agency 4 staffing
  • Teach your staff how to document each client interaction in a service note that is comprehensive yet brief, billable, and can be accepted in court in a client dispute      

With 15 products AND 57 NACCM CEU’S

LEARN MORE  

If you do not have all or some of these skills, check out my GCM Operations Manual Class which includes 21 modules teaching you all these GCM skills to so you do not thrive profit and run a gold standard geriatric care management agency 

 

LEARN MORE ABOUT My GCM OPERATIONS MANUAL CLASS

Check out our affordable price

 

or choose our new monthly payment plan for a start-up   

Find Out More             

Filed Under: 57 CEU's NACCUM, 5th Edition GCM Operations Manual, aging life business, Aging Life Care, Aging Life Care Assocaition, aging life care manager, Aging therapist, ALCA business, ALCA Marketing, ALCA Products for COVID_19, ALCA start-up business, Blog, care management start-up, Cathy Cress MSW, CEU, CEU's, CEU's from the National Academy of Certified Care Providers, CEU's NACCM, Concierge Marketing, GCM Operation Manual Class, GCM Operations Manual Class, GCM Start -Up, GCM subscription model, geriatric care manager, Geriatric Care Managers & Assited Living, geriatric social worker, marketing ALCA /GCM, Marketing Plan for Concierge Clients, Marketing to Assisted Living, marketing to the top 10$, NACCM CEU, NACCUM CEU ALCA, nurse advocate, nurse care manager, Operations Manual Tagged With: 5th edition GCM OPERATIONS MANUAL, aging family, Aging Life Care Association, aging life care manager, Aging Life Or GCM Products, aging parent care, aging parent crisis, ALCA, ALCA CEU's, black aging family, black american geriatric care managers, black american social workers, black americans, Black Nurse Entrepreneurs, Black start-up geriatric care management, Black travel nurses, care manager, case manager, CEU's from the National Academy of Certified Care Providers, COVID GCM Procedures, GCM Manual Class, GCM Operations Manual On-line Class, GCM Subscription Plan, Geriatric care management operations manual, geriatric care manager, NACCM, NACCM CEU's, nurse advocate, nurse care manager

Video -Learn Business Skills to Start a Geriatric Care Management Business!

May 6, 2022

What  Business Skills Do You Have in Starting A Geriatric Care Management Agency?

Starting a Geriatric Care Management  Agency does not take simply clinical skills but also business skills. Only 3% of geriatric care managers now have business skills because most are in the health field, nurses, and social workers. So it takes business skills you would get in an MBA to start of GCM business. What are those skills and how do you get them without an MBA?

  • GCM ALCA billing skills to develop a billing system that allows you to bill 85% of your time, control your cash flow, and invoice promptly to make a profit
  • GCM financial forecasting skills to develop a 3-year financial forecast using an excel spreadsheet to track your basic profit and expenses and to track the number of clients and billable hours needed to break even make a profit, pay back loans, hire new staff, and take a salary yourself
  • GCM organizational design skills to create your business flow chart and job descriptions, and outline how power flows down your staff to deliver gold standard care to clients
  • GCM marketing survey skills to pinpoint your area’s upper 10% clients and 3rd-party referrals to market, to make your business profitable
  • GCM competitive analysis skills to set the fee per hour your market will bear for your services and to gather information from each, to position your services vs your competition’s so clients will choose you
  • GCM timeline skills to identify and list (in a manageable, doable order), majortasks to complete before you open your business
  • GCM business planning skills  to write a 13-part business plan to create a blueprint of measurable goals for your business’s financial success
  • GCM marketing skills to create a marketing plan to develop lead sources, conduct lead generation, launch social media, and conduct content marketing to gain new customers
  • GCM sales skills
  •  position your agency to sell your menu of services benefits to 3rd parties and clients through cold calling, 1-1 sales meetings, and inquiries, by knowing how to close the sale and sign the contract

If you do not have all or some of these skills, check out my  Online GCM Business Class which includes 10 modules  teaching you all these business skills to start your GCM Business including two modules on critical  financial management so you do not go under and lose your dream start-up

Includes MY Geriatric Care Management  Operations Manual and Forms Manual at no cost

  • LEARN MORE ABOUT LEARNING GCM BUSINESS SKILLS WITHOUT GETTING AN MBA 

  • Check out our affordable price or choose our new  monthly payment plan for a start-up 

 

Find Out More 

 

CHECK OUT OUR GCM BUSINESS CLASS 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Filed Under: Aging, aging life business, Aging Life Care, aging life care manager, ALCA business, ALCA Business Skills, ALCA start-up business, Black Entrepreneur, Black Entrepreneur RB, Black Entrepreneur RN, Black Geriatric Care Manager, Black RN, Black Travel RN, Blog, care management start-up, care manager, cash flow, competition survey, Concierge aging clients, Concierge Care Manager, concierge clients, Concierge Geriatric Care Manager, entrepreneur RN, Families, GCM Billing skills, GCM Business Flow Chart, GCM Business Skills, GCM Marketing skills, GCM Start -Up, GCM Timeline skills, Geriatric Care Management Business, geriatric care manager, Geriatric Care Manager, geriatric social worker, high end clients, Marketing Home Care, marketing to the top 10$, Marketing Tools 2021, nurse advocate, nurse care manager, start up geriatric care management business, start-up, value proposition Tagged With: aging business, aging family, aging life and geraitric care manager, aging life care manager, aging life geriatric care billing data base, barrier to billing, Billing 85%, billing for geriatric care management, Black Entrepreneurs, Black geriatric care managers, Black start-up geriatric care management, business start up, care manager, case manager, critical success factor For GCM or Aging Life business, Ethical Dilemma with Billing, GCM billing, GCM customers, GCM making a profit, GCM start-up, GCM Subscription Plan, geriatric care manager, geriatric social worker, minority start -up help, My Geriatric Care Management Operations Manual, nurse advocate, nurse care manager, nurse care manager eldercare manager start-up, Profitable aging life business, profitable ALCA business, reaching top 10% elder, target market for GCM customers, webinar billing care management hours

Can’t See Aging Mom Easter, Passover-7 Ways to Make Her Feel U Are There

April 12, 2022

Can’t see Aging Mom on Easter or Passover

Can’t See Your Mom on Easter or Passover – Long Distance?

Can’t See your Mom on Passover or Easter as you are a long-distance care provider, what’s the best way to keep in touch with the long-distance elder if you can’t visit on coming  Passover or Easter.

Easy Low-Touch Non-Tech Ideas

photo of father and boy coloring Easter egg together as Can’t see Aging Mom on Easter or Passover

Use low touch—the old-fashioned communication elders grew up – the Post Office and telephone. If you can’t see Mom or Easter or Passover, send a card with a photo of your kids dying easter eggs. Older people came from a generation where cards and mail were really meaningful. It is easy and really touches elders who love opening the little personal mail they get, especially from family. These heritage links are a great way to support a far away elder. Non-tech, they cause no stress on their part. Even we boomers who walk haltingly through the tech world of 40 characters forget that connecting with a stamp or a call is so familiar to an older person. Plus you give that feeling of warmth they always got when they  “ opened” “ or “ answered” saw a real photo -something real (not virtual); Try having the whole family send a card even kids. A flooded mailbox on Easter or Passover fills their heart.

Let Mom or Dad Smell The Affection. Send Passover Easter in a box

Can’t see Mom or Dad on Passover or Easter but Dad or Mom, are not religious, mail holiday care packages —bake or buy cookies or small loaves of bread. Bake it with your children and send samples along with actual photos of everyone baking in the kitchen or buying treats.  Even if they crumble a bit, elders will smell the affection.

Easy Option -Holiday in a Box

Can’t see Mom on Passover or Easter, send a “ holiday in a box. Easter and Passover are coming up. Send a basket of kids’ drawings, candy, nuts, home-baked or purchased Easter Bread or cookies or Matzah that reflects the holiday celebration plus a gift certificate for an Easter brunch or dinner with a friend.  Give Mom joy in a simple package. For an extra special surprise, arrange an invitation to a Passover or Easter dinner with a friend or through your parents’ synagogue or church

Passover in a Box

For those adult children who are time-deprived, and can’t see Mom over the holidays, order Passover in a box on Amazon if you have little time and want to send something special. The same goes with Easter in a box with delicious Easter cookies.

A Little Help From Aging Parents Friends

Can’t see Aging Mom on Easter or Passover

Skip that holiday in a box, if you can’t see Mom on Passover or Easter you can create a circle of care . Get the app  Lots of Helping Hands through neighbors, friends, people in your elder’s place of worship, or a group they belong to. Then you can ask if they can arrange to include your older relative or friend in the Easter brunch, egg hunt or Passover meal. You will then have an entire support team your elder with a whole circle of support in the future and not feel so alone.

 

Make Aging Tech for Holiday Gift

Send Passover Easter in a box

Send a high-tech gift, if you can’t see Mom or Dad over Easter or Passover. Send a high-tech device that your loved one can really use and figure out. I just ordered the Esky Wireless Locator because I keep misplacing my glasses.

How Care Managers Help Get to Long Distance CarProviders

Care Managers can do lots of things for a family member who is long-distance and can’t see Mom on Easter or Passover. Julie Menack in her chapter “Long Distance Care Providers” in my book Care Managers Working With the Aging Family lists tasks long-distance care providers can do to make their own lives and their long-distance loved ones saner, sounder, and happier

Find a Care Manager Through Aging Life

Marketing Phrases for Concierge Care Clients

 

If you want to investigate an Aging Life geriatric care manager in your parent’s own town find a professional who can help you do all this so you can remain a son or daughter and a less stressed caregiver.

Do You Know The Best Phrases To Attract VIP Care Management Clients?

Filed Under: Aging Parent Pain, ALCA business, ALCA Concierge, Easter, Easter gifts Mom, Edder Lonliness, Elder Lanliness, Grandchild gifts for grandma, Holiday Rituals in Aging Family, Holiday Rush Technology, Holiday season, isolation, Loneliness, Long Distance Care, Long Distance Care technology, Long distance caregiver, long distance caregiver burnout, Long distance family impostion, Long Distance Gift Easter, Long distance gift Passover, Long Distance Safety Travel COVID, Long Distance travel Holidays, nurse advocate, nurse care manager, Passover, Passover Gift Tagged With: aging family, aging life care manager, aging life or geriatric care manager, case manager, Easter, geriatric care manager, geriatric social worker, Gifts for Easter 0r Passover, Holidays Crisis in aging family, holidays with aging parents, long distance caregiver, nurse advocate, nurse care manager, Passover, Reminiscence on the Holidays

Close the GCM or ALCA Sale to Assisted Living With Benefits not Features

February 11, 2022

Marketing Tactics – Use Benefits 

ALCA members need to sell the benefits of Geriatric Care Management to assisted living. Care managers are perfect professionals to help assisted living residents if they have just moved in, are unhappy with the move, not participating in activities isolating or general when they are not thriving in the resident community.

Marketing care management to ALF’s takes some particular marketing tactics 

 

 

Although it might seem counterintuitive, consumers rarely want to buy things for the sake of buying them – they want what they purchase to solve their problems.

To borrow from the example of an umbrella, features of this  umbrella might be its unbreakable spokes or wind-resistant construction – but  the benefit  is staying dry even in strong winds that might break lesser umbrellas. The benefit of staying dry in strong winds that break other umbrellas – this make the sale.

Clients who purchase home care or care management want to buy benefits – what your product or service can do for them.

GCM Benefits To Assisted Living 

Let’s take a third-party. Care Managers often market to Assisted Living. ALF Directors want to hear how your ALCA or GCM  agency is going to help the Assisted Living site. Of course, you can describe your agency features, price, training of staff, gold standard service. However, benefits are what make the sale and keep the Assisted Living dry not flooded by the rain.

But here are some benefits you can offer to Assisted Living when you are seeking referrals and you have a service  for residents that involves Quality Of Life   

YOUR GCM ALCA AGENCIES BENEFITS

The problem: Assisted Living does not want residents to move out. Most facilities are strictly non-medical and do not have one to one companion and geriatric care management services. Your  geriatric care management agency can solve that problem through the benefits of ALCA or geriatric care management.

 

The assisted living and retirement community population sometimes have clients with needs that cannot be met with their nonmedical, non-one-on-one support services, (usually just an activities director)

  • You will help facility with residents who are not adjusting to the facility or considering moving by engaging them in activities that will enhance the quality of their life, SO WHAT so they remain in the facility
  • You will help residents not engaging in activities to participate in the ALF’s activities program or outside activities and socialization program through a quality of life assessment & companion, SO WHAT so they do not want to move out of the facility
  • You will engage with new residents who are just adjusting both to the facility and their move, to engage in socialization and activity programs. You can help them make friends & engage in outside activities through a quality of life assessment and companion, SO WHAT so they do not consider moving out
  • You will make monthly monitoring visits to make sure Companion is meeting all the client’s needs, keep in touch with the family and facility with frequent e-mails, texts or telephone updates plus sending a monthly report SO WHAT so everyone is on the same page through your great communication skills.

So, selling the benefits to the third party, who will refer your agency to families of residents who are struggling, is a much more potent selling point that features your agency. 

SIGN UP FOR MY FREE WEBINAR   

When: March 15 2022
2 PM-3:30 PM PST
Learn
 

A feature is a fact    A benefit tells your customer the advantages of those facts   

 

Take Advantage of One Time Low Offers on Products

You will learn

The difference between selling features vs benefits

You will learn how to sell the benefits of your services for each 3rd party you  serve

How Benefits make your sale to wealth managers, elder law attorneys, and concierge physicians to get referrals for new clients

The Benefits that make you5 sale to upscale Assisted Living, accountants, financial planners, Hospice

Step by Step how to set up meetings with 3rd parties to make the sale

Even if you cannot attend you will get the recording of the webinar the next day if you sign up

SIGN UP 

 

 

 

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Filed Under: Adult children, Aging Family, aging life business, Aging Life Care Assocaition, aging life care manager, Aging therapist, ALCA Beneifits, ALCA business, Assisted Living, Assisted Living & Geriatric Care Managers, Assisted Living Crisis, Assisted Living sales, Benefit of Assisted Living, Benefits, Benefits & Assisted Living, Benefits of ALCA to Hospice, Benefits of Care Management, Benefits of Geriatric Care Management, Benefits vs Features, Black RN, Black Travel RN, Blog, Care Management Inquiry Call, care management start-up, Concierge Care Manager, Concierge Geriatric Care Manager, Dementia Activities, entitled family, Features vs Benefits, FREE MARKETING WEBINAR, FREE WEBINAR, GCM Benefits, GCM Marketing skills, GCM Start-Up, GCM Webinar, Marketing aging life care, marketing ALCA /GCM, marketing care management, marketing geriatric care management, Marketing plan, Marketing to Assisted Living, marketing to concierge clients, marketing to upper 10%, Move Management, newsletters, nurse advocate, nurse care manager, Quality of Life for elders, Sales ALCA, Sales in geriatric care management, Sales to Assisted Living Tagged With: aging family, aging life care manager, aging parent crisis, benefits of ALCA, Benefits of care management, Benefits vs Features, care manager, case manager, features of ALCA, GCM & Assisted Living, GCM Products and Services, Geriatric Care Sales Assisted Living, geriatric social worker, Marketing to Assisted Living, Monitoring Assisted Living Care, nurse advocate, nurse care manager, Quality of Life in Assisted Living

Social Security Gives Benefits Boost 2022 But Free Dental, Vision, Hearing Frozen

October 18, 2021

Seniors will get More Social Security 2022 -Will They Get Heath Security from Care Infrastructure while President Biden’s mission is to create senior health equity . Medicare Covering dental, vision, and hearing is now frozen and is in real danger.

 

Social Security Benefits Increase in 2022    

Approximately 70 million Americans will see a 5.9% increase in their Social

Security benefits and Supplemental Security Income (SSI) payments in 2022. Federal benefit rates increase when the cost of living rises, as measured by the Department of Labor’s Consumer Price Index (CPI-W). The CPI-W rises when inflation increases, leading to a higher cost of living.

Almost Half of Seniors Live on Social SecurityAlone- Without a Saftey Net

 

Almost 50% of Seniors have just Social Security as a Safety net. They live on social

security alone with no fallback.

Only a small percentage of older Americans, 6.8 percent, receive combined income from Social Security, PLUS a defined benefit pension, and defined contribution plan. A plurality of older Americans only receives income from Social Security in retirement.

Biden’s Care Infrastruce Bill Would Help Seniors in Jeopardy Who ONLY  have Social Security Benefits

President Biden’s Care Infrastructure Bill would help seniors who only have Social Security by having Medicare cover  Dental, Vision, Hearing Free is in jeopardy.

This bill would give a giant boost to seniors with only social security and help mend their financial safety net by making, dental, vision, and hearing free under Medicare.

However, President Biden’s bill is frozen. Senators Sinema and Manchin are holding up the bill by demanding it come down from 3.5 billion to maybe 2 billion or less, which means these new Medicare benefits are on the chopping block.

So, Biden also warned liberal Democrats that a proposed $3.5 trillion price tag would probably need to drop in order to accommodate centrist holdouts, and he tossed out a range of figures around $2 trillion as a possible alternative. 

 

Income Boost to Vulnerable Seniors would be Vast if Care infrastructure Bill Passed

Hearing aid prices are unaffordably high for the elder with only social security as a money blanket. They can range from just shy of $1,000 on up to more than $6,000 for each device, depending on the level of technology. 

The average Medicare beneficiary spends an average of $922 on out-of-pocket dental costs, according to the Kaiser Family Foundation.As many as 37 million people on Medicare don’t have dental coverage at all. Cleanings, fillings, crowns, dentures and, bridges- needed for aging teeth-aren’t covered by the program. Vision care averages about $475 a year for seniors but no coverage by Medicare. If you are living on $1500-$2000 a month these health care costs do not turn out to be affordable when food and rent come first.

 

 

 20.2 million Medicare beneficiaries  reported difficult times said there was a time in last year When they could not Afford Glasses, Hearing Aides or Dental Care

 

The Kaiser Family Foundation reported they could not get vision care, and among the 25.9 million beneficiaries who reported difficulty hearing, 7% (1.8 million beneficiaries) said there was a time in the last year they could not get hearing care.

If You Are a Woman or Work In Aging Call Your Congressman

Care Infrastructure may be dead if folks in health care and older constituents do not contact their congressman and tell them to support this bill. They control the votes for the bill and you have to let them know you will only vote for them if they do. Common Cause has this easy way to find and contact your congressman  If you believe in Medicare and senior’s right  to not have their teeth rot, not hear their grandkids or be unable to read a book- please do it now

Sign up for my new free Webinar How to Sign Up Concierge Clients When Adult Child Calls in Pain

 

Filed Under: Aging, Aging Life Care, aging life care manager, ALCA Beneifits, ALCA business, ALCA start-up business, Biden's Care Infrastructure Bill, Black Entrepreneur RN, Black Geriatric Care Manager, Black RN, Black Travel RN, Blog, care economy, Care Infastructure, Care Infrastructure, Contact Your Congressman, Families, Geriatric Care Management Business, Geriatric Care Manager, geriatric social worker, hearing aides seniors, hearing Medicare coverage, Joe Manchin, Medicare Dental Coverage, Medicare Hearing Coverage, Medicare Vision Coverage, nurse advocate, nurse care manager, Social Security Benefits Tagged With: aging family, aging life care manager, aging parent care, aging parent crisis, Biden's infrastructure- Caregiver Bill, Biden’ social and environmental infrastructure package, black american geriatric care managers, black american social workers, Black Entrepreneurs, Black start-up geriatric care management, Black travel nurses, Care Infastructure Frozen, care manager, case manager, Dental Coverage Medicare, geriatric care manager, Hearing Coverage Medicare, Medicare expansion 2021, nurse advocate, nurse care manager, Senator Joe Manchin, Senator Kyrsten Sinema, Socia Security Increase 2022, Social Security Benefits, Vision Coverage Medicare

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