Cathy Cress

Expert in Aging Life and Geriatric Care Management

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Are You Giving Holiday Thanks to Your Employees?

December 12, 2022

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 Are You Giving Holiday Thanks to Your Employees?

Giving holiday thanks to your employees for their work during the holidays is key to being a good employer. Christmas and Hannakka are coming up when we offer thanks to our friends, loved ones, and family. But what about thanking your employees this holiday month? How will you thank your employees, the very people that power your business and profit and may be on call for you right now on New Year?

A holiday party  after hours catered  or  just  ordering pizza plus buying bottles of wine, and nonalcoholic beverages then having a white elephant exchange  hat can be fun and affordable

But if that is not in your plan here are Ideas for inexpensive but really appreciated gifts to thank your employees – this holiday season. Consider gift cards to grocery stores or department stores, or a gift certificate from Amazon all given with a nice personal handwritten note.

Thank Your Staff

How To Thank Staff  All Year

1. Thank your staff all year long for having the amount of productivity to keep the business thriving. Handwriting is not a lost art. It sends a message that you take the time, personally, to really celebrate what the employees do for your business.

2. Giving Holiday Thanks to Your Employees could be sending a handwritten thank-you note to thank your employees, to each staff member during the year applauding something they did. Be grateful by thanking your staff for something specific may be the ultimate reward. If you do it selectively yet authentically, a thank you note may be pinned above your employee’s desk for years. Create a formal letter recognizing your employee’s achievement. Sign it and use the company’s seal to give the letter something extra. If you really want to do it right, frame it.

3. Thank your staff by naming an employee of the month, each month in your newsletter with their picture. Give them a gift GCM-pix-3.jpgto tell them you are grateful for their hard work. Create a formal letter recognizing your employee’s achievement. Sign it and use the company’s seal to give the letter something extra. To thank your employees right, frame it too.

4. Giving holidays thanks to your employees,  if you do feel safe, could be hosting an in-person party,If you do not feel it is covid safe, try a virtual employee holiday party and mail gifts ahead of time to all employees for being such excellent care managers all year. If it is late now so try New Year.

5. When the COVID level in your area is safe enough to gather,  thank your employees, plan employee picnics, birthday parties, and anniversary parties to thank them publicly throughout the year.

6. B.J Curry- Spitler, one of the first and I might say the greatest care managers, founded Age Concerns in San Diego in 1982. and knew how to be grateful to her staff. She was a master at thanking her staff.  To thank her employees, she gave gifts of massages to her care managers. A brilliant gift, a massage recognizes the tough emotional work that care managers do and their need to take care of themselves- which you as their employer are doing

 

This winter 90% of those who die of Covid will be over 65 . January is the deadliest month in the U.S. according to an analysis of the CDC Wonder database.

Understand End of Life this winter

Sign -up for my Upcoming Free Webinar Deliver a Good End of Life 9 Steps to Death &Dying

Jan 24, 2023, 02:00 PM Pacific Time (US and Canada)

SIGN-UP 

 

 Description

Deliver a Good End of Life- 9 Steps to Add Death and Dying to Your Care Management Agency

Deliver a Good End of Life

Serve Your Client until Death Do You Part
Join me on January 24 2023 and learn why End of Life Services re a perfect new service for care managers

Deliver a Good End of Life

Learn to guide the patient/family through the five stages of death. Understand how to help clients be active participants in their care. Give the family caregivers tools to manage care. Find out how to provide family-centered care to caregivers and families. Learn to choose the right support services for the client through all stages of death.
Introduce Hospice and Palliative care to the client earlier and work with their team.
Find out how to use COVID -19 family coaching for GCM. Discover the role of Death Doula at end of life.

Time

Jan 24, 2023, 02:00 PM Pacific Time (US and Canada)

SIGN-UP 

 

Sign -Up Even if you cannot attend & receive the recording the next day 

 

     

 

     

Filed Under: Aging, Aging Life Care Assocaition, aging life care manager, Black Aging Family, Black Entrepreneur, Black Entrepreneur RB, Black Entrepreneur RN, Black entrepreneurs, Black Geriatric Care Manager, Black RN, Black Travel Nurses, Clinical Tools Dysfunctional families, Cut-Off, Dysfunctional Family & Holidays, Dysfunctional Family System, Families, GCM Webinar, Geriatric Care Management Business, Geriatric Care Manager, Holiday on call, Holiday season, News, nurse advocate, nurse care manager, on-call staff, Thanking staff, Thanksgiving, THANKSGIVING BLOG, Therapist Specializing in Aging Tagged With: aging family, aging family Christmas, aging life care manager, Aging Mom on Christmas, aging parent crisis, care manager, case manager, Christmas, eldercare, GCM on call, geriatric care manager, Holiday Staff thank you, Holidays calls to GCM's, nurse advocate, nurse care manager, staff on call on Christmas, start-up eldercare, Thank employees, Thank Staff all year, Thank You, thanking staff on Christmas, Thanks staff

Do I Need Social Media for Holidays?

November 8, 2022

Do I Need Social Media?

Do I need Social Media to attract new clients during the coming holidays? Many have a solo practice and it is one more thing to do on top of marketing your business, managing clients paying bills – all overwhelming jobs?? Some geriatric care managers own flip phones and dig in their heels and say what is social media marketing going to do for my kind of business and do I really need it?

 

Social Media Main Plank of  Care Manager Marketing Strategy

 Social Media is so important, especially in the coming holidays -critically to reach long-distance care provider who visits aging family members to celebrate the holiday, where they find frightening signs of parents needing care. and then know to call you. It doesn’t matter if you run a solo practice or a big national company. Social media is an essential piece of your business marketing strategy. Now in this busiest season for care managers, you cannot consider skipping social media, especially   in a small business like care management 

Social platforms help you connect with your customers, increase awareness about your brand, and boost your leads and sales. With more than 4.1 billion people around the world using social media, it’s no passing trend.

4 Ways to Get More Clients With Social Media–

You need social media most importantly if you are just starting your aging life or geriatric care management business or want to grow the number of cases you have to grow and thrive, which you can over the holidays, the busiest season of the year for care managers. So, this is what you can do to get more customers to use your services. Write a blog

How

Choose Word Press or another blog software and set up an account to start positioning information to potential clients. The platform can add links to social media so you just post easily on your blog instead of going to each social media site to post. To get more help sign up for my holiday webinar on technology 

 

 

 

          

How

Design the format (they have templates), write content, publish on a least a monthly basis, and consider services like Constant Content  

 

3. Open twitter Facebook, Linked in Pinterest Accounts

 

Sign up and learn how to use social media. Best if on your website and automatically posts

 Services needed to complete

4. Join Linked in for professional referrals: Develop a Profile, get testimonials, and join Linked in groups like Aging Life Care Asso  group 

Create a Facebook fan page for your GCM business 

Learn to use Pinterest for your business 

Create a Twitter account for your business  

Join Instagram for business

Sign -up for Google My Business 

5. Lack of Social Media Skills No Time to do? Hire Expert

If you feel you do not have the time or the skills to do this- very likely for folks over a certain age- we did not grow up with this language- hire someone to do this or best bet a grandchild.

You can also have a professional create marketing content, newsletters, and blogs for you using businesses 

To get more help sign up for my holiday webinar on technology 

 

SIGN UP FOR MY HOLIDAY WEBINAR –

Sign up for my holiday webinar on technology

Get Ready for the Holiday Rush

WEDNESDAY November 16th, 2022, FROM 2 PM – 3:30 PM PST

 Learn how to create!

  • Pre-Holiday Social media campaigns to reach worried caregivers
  • Pre- Holiday-Materials about the warning signs that a parent needs help
  • Pre-Holiday Marketing to help you sign up families who might face a serious decline in aging parents
  • How to sell services to desperate post-holiday callers from Normal dysfunctional & long-distance family
  • How to use tools to contain holiday chaos & arrange care in festive family fright
  • How to move the family to New Year’s stability
  • Position Your Agency ahead of Care Managers who do not have great pre-holiday marketing campaigns and lack the clinical skills how to work with Adult Children and families during the chaotic aging family holiday visit when adult kids find their aging parents need care
  • Featuring

 Cathy Cress MSW author of the Handbook of Geriatric Care

Management        

 

Sign-up for my Free White paper to learn to use the copy & keywords to sign-up for  home care or care management Concierge-VIP Clients who can afford  care management & home care as Medicare does not cover long-term care

 

 

 

 

 

 

Filed Under: Aging Family, aging family crisis, aging life business, Aging Life Care, Aging Life Care Assocaition, aging life care manager, ALCA & Free PR, ALCA & Radio interview, ALCA Marketing, ALCA Public Relations, ALCA sales, ALCA software, ALCA start-up business, Blog, care management start-up, care manager, case manager, elder care manager, Families, GCM Start -Up, Geriatric Care Manager, geriatric social worker, Holiday Meltdown in Aging Family, Holiday Rituals in Aging Family, Long distance caregiver, long distance caregiver burnout, long distance holiday social media, LONG DISTANCE HOLIDAY VISIT, Long Distance travel Holidays, Marketing aging life care, nurse advocate, nurse care manager, Social Media, Social Media for Care managers, Social Media for eldercare, Thanksgiving, Thanksgiving Parent crisis, Third Party Referral, Webinar Tagged With: aging family, aging life care manager, aging life care on holidays, aging life or geriatric care manager, aging life or geriatric care marketing plan, aging parent crisis, black aging family, black american geriatric care managers, black american social workers, Black Entrepreneurs, Black Nurse Entrepreneurs, Black RN's, Black start-up geriatric care management, Black travel nurses, care management holiday, care manager, care manager social media, case manager, Clinical Tools Dysfunctional Holiday, dysfunctional family holidays, Dysfuntional family on holidays, geriatric care manager, geriatric social worker, Holiday Social media, holidays, Holidays with midlife siblings, Marketing, new clients holiday, nurse advocate, pre-holiday socoal media, social media, social media for elder care, social media marketing

Ten Warning Signs You Are Working With a Dysfunctional Family

November 3, 2022

Working with Dysfunctional Family

Ten Warning Signs you are Working with Dysfunctional Family represents critical information to share with long-distance caregivers before their holiday visit. Do you know them? They include contentiousness, anger, and cut off and all are listed below. These clinical issues give the visiting caregiver signs that they need to call a care manager and you the care manager the most challenging job of an aging professional. What you have to know is family system theory and be clinically skilled in entering this treacherous family system – to get care for an older person

1. Contentiousness – Old fights erupt; the siblings and parents get into arguments with one another about an old issue

2. Anger – Siblings and family members express physical anger, emotional abuse, financial abuse

3. Distancing & cut off – Some siblings or parents have nothing to do with family and may not speak to parents or siblings for long periods of time.

Ten Warning Signs You are Working with the  Dysfunctional Family – Fusion, Denial, Triangulation, Entitlement

4. Fusion – Siblings and family members, such as the mother and eldest daughter, blend into one another, For example, the daughter sounds, acts, and has the same prejudices as the mother. . Think of the media’s portrayal of Lindsay Lohan and her mother.

5. Denial – Adult siblings do not see a decline in a parent, do not face reality, and do not take care of parent if he or she needs care.                           

6. Triangulation – Tension between two family members or siblings causes one to enlist a third family member or sibling to avoid change For example, two adult sibling object to the cost of care of an aging parent. They gang up on the third adult sibling who thinks the cost of care is reasonable and justified.

7. Sense of Entitlement – Siblings who are accustomed to purchasing services need not personally solve their own, children’s siblings or parents’ problems. This lack of engagement leaves them, unprepared and unwilling in getting involved in solving family tribulations.

Ten Warning Signs You Are Working with a Dysfunctional Family – Narcissism, Needy Adult Siblings, Substance Abuse, and Cut Off

8. Narcissism – One or more siblings has an “it’s all about me” attitude and

other siblings resent this. The self-absorbed sibling either does not participate

9. Needy Adult Siblings – These adult siblings feel starved for affection and often seek affection from professionals and other people in their lives for compensation for the care they didn’t receive as children.

10 . Substance and Other Abuse – The family and siblings have a history of drug, alcohol, and/or child abuse.

If this fits you you and your aging parent needs care may need to contact a geriatric care manager.

SIGN UP FOR MY HOLIDAY WEBINAR –

 

Get Ready for the Holiday Rush

Get Ready for the Holiday Rush

WEDNESDAY, November 16th, 2022, FROM 2 PM – 3:30 PM PST

 Learn how to create!

  • Pre-Holiday Social media campaigns to reach worried caregivers
  • Pre- Holiday-Materials about the warning signs that a parent needs help
  • Pre-Holiday Marketing to help you sign up families who might face a serious decline in aging parents
  • How to sell services to desperate post-holiday callers from Normal dysfunctional & long-distance family
  • How to use tools to contain holiday chaos & arrange care in festive family fright
  • How to move the family to New Year’s stability
  • Know The Ten Warning Signs you are working with a dysfunctional family and position Your Agency ahead of Care Managers who do not have great pre-holiday marketing campaigns and lack the clinical skills how to work with Adult Children and families during the chaotic aging family holiday visit when adult kids find their aging parents need care
  • Featuring

 Cathy Cress MSW author of the Handbook of Geriatric Care

Management     

Find Out More 

 

 

 

  • Find out more in the YouTube for My YouTube, Channel  Geriatric Care 1

 

 

Filed Under: abusive aging parents, adult child physical abuse, Adult children, aging family crisis, aging family system, Aging Life Care, Aging Life Care Assocaition, Aging therapist, Dysfunctional aging family, Dysfunctional Family Inquiry, Dysfunctional Family System, elder abuse, elder care manager, elder fiscal abuse, elder mediator, entitled family, estranged siblings, FREE WEBINAR, GCM COACHING SKILLS, geriatric care manager, geriatric care manager start up, midlife siblings, Siblings Tagged With: adult children of borderline narcissistic VIP families, aging family, black american geriatric care managers, black american social workers, Black Entrepreneurs, Black geriatric care managers, Black RN's, Black start-up geriatric care management, Black travel nurses, blaming familiy members, boundaries dysfunctional families, Clinical Tools Dysfunctional Holiday, cut -off, cut-off sibling, dysfunctional aging family, geriatric care manager, help with dysfunctional family, midlife siblings, Narcissistic Personality, sibling, Substance abuse in the elderly

How to Help Avoid a Cat and Dog fight Among the Dysfunctional Family On Holidays

November 1, 2022

cat-dog-fight.jpg

Sparring Cats and Dogs AKA Siblings

Learn how to calm the chaos of the dysfunctional family on the holiday.  During the coming holiday season, especially after some liquid cheer, sour step-parents, angry step-siblings, and mid-life adult kids who grew -up in a dysfunctional family can spin into sparring cats and dogs with teeth bared at Thanksgiving Hannaka, Christmas dinner. Sign -up for my  holiday webinar

 Why Their Stocking is Full of Coal

As if COVID has not made the holidays hard enough for family gatherings, the ordinary

 

aging processes are made far tougher when a family has a history of dysfunction. The holidays are red meat for a dysfunctional family. Aging professionals, like geriatric care managers, have their greatest challenges in working with these “difficult” families.

Dysfunctional families are not able to organize themselves

Dysfunctional Familiy on the holidays

They effectively face gut-wrenching eldercare challenges and crises. These families are under more stress as they move from long-established roles into uncharted territory. the dysfunctional family on holidays like Thanksgiving can face an emotional detonation then an explosion with siblings laying into each other not the turkey.

 Why Cut-OFF Ruins the Celebration 4The Dysfunctional family on holidays

The dysfunctional family on the holidays faces shunning or cutoff. What if adult kids “ cut off” their Dad years ago and now he had a severe stroke- what do they do when caught between I hate you and now I love you. One sibling has taken over Mom or Dad’s care and her/his dysfunctional midlife adult siblings just don’t want her to do this. It only takes a few drinks at dinner  and snarky remarks start a fracas that leads to cut-off, which leads to them not sharing in Mom’s care, overloading the sibling caregiver, and endangering Mom’s care, through this shunning.

 

Now that the holidays are soon arriving – they have the same attitude about attending the family Thanksgiving dinner.

 

 

Dysfunctional family on holidays

SIGN UP FOR MY FREE HOLIDAY WEBINAR –

 

WEDNESDAY, November 16th, 2022, FROM 2 PM – 3:30 PM PST

 Learn how to create marketing to alert adult children you are there

  • Pre-Holiday Social media campaigns to reach worried caregivers
  • Pre- Holiday-Materials about the warning signs that a parent needs help
  • Pre-Holiday e-newsletters, podcasts, speakers bureau, blogs-to market

Learn clinical skills to covert and tools to serve frantic adult children and their declining, resistant parents and the dysfunctional family on the holiday

  • How to sell services to desperate post-holiday callers from Normal dysfunctional & long-distance family
  • How to use tools to contain sibling holiday chaos & arrange care in festive family fright
  • How to move the family to New Year’s stability
  • Position Your Agency ahead of Care Managers who do not have great pre-holiday marketing campaigns and lack the clinical skills how to work with the dysfunctional family or nearly normal family during the holidays
  • Featuring

 Cathy Cress MSW author of the Handbook of Geriatric Care

Management        

 

 

  • Dysfunctional family on holidays

 

 

SIGN UP FOR MY FREE HOLIDAY WEBINAR –

 

 

 

Find out more in the YouTube for My YouTube, Channel  Geriatric Care 1

 

 

 

Filed Under: ADULT SIBling, Aging, aging family crisis, aging life business, Aging Life Care, Aging Life Care Assocaition, aging life care manager, Aging therapist, black care manager, black concieirge nurse, black concierge care manager, black concierge RN, Black Entrepreneur RN, Black Geriatric Care Manager, Blog, Care Management Inquiry Call, care manager, case manager, Dysfunctional aging family, Dysfunctional Family & Holidays, elder care manager, estranged siblings, Families, GCM Sales, Geriatric Care Management Business, Geriatric Care Manager, geriatric care manager, geriatric social worker, Holiday Meltdown in Aging Family, Holiday Rituals in Aging Family, Holiday Rush Technology, Holiday season, Holiday Sibling Rivalry, Holiday Social Media, Holiday Webinar, Holidays, inquiry call, Long Distance Care, Long Distance Care Holidays, Long distance caregiver, Marketing during Holidays, nurse advocate, nurse care manager, POST HOLIDAY CALLS, POST HOLIDAY SEASON, SIBLING, sibling rivalry, Sibling Strife Holidays, Sibling Strife Thanksgiving, Siblings, Social Media Holidays, social media marketing, technology for long distance care, Telehealth with GCM, Thanksgiving, Thanksgiving & dysfunctional family, Thanksgiving and COVID, THANKSGIVING BLOG, Thanksgiving Parent crisis, Thanksgiving Safe Visits to Grandma, Therapist Specializing in Aging, Webinar Tagged With: aging dysfunctional family, aging family, aging life care manager, aging life care on holidays, aging parent care, aging parent Thanksgiving, alcohol on the holidays, black aging family, black american geriatric care managers, black american social workers, Black Entrepreneurs, Black geriatric care managers, Black Nurse Entrepreneurs, Black start-up geriatric care management, Black travel nurses, care manager, case manager, COVID THANKSGIVING VISIT, danger signs for holiday visit, drunken holiday, dysfunctional family on the holiday, dysfuntional family, Dysfuntional family on holidays, GRANDMA VISIT THANKSGIVING, Holiday sibling rivalry, Holidays Crisis in aging family, nurse advocate, nurse care manager, post holiday parent care, Thanksgiving, Thanksgiving Webinar, Thanksgiving with dysfunctional family, Thanksgiving with midlife siblings

The Holiday Season is Upon Us & Can Be Caregiver Hell

October 21, 2022

Adult children usually see their elderly parents soon on Christmas, Hanukkah, and Thanksgiving- all major holidays.

The Holiday Season is upon us. Thanksgiving, Hannukkah, and Christmas are all coming up when families gather around ritual gatherings. Adult children can notice their aging parents’ struggling with memory, and speech, and preparing those ritual meals. Then midlife siblings may be alarmed by any behaviors that threaten the normal order they always experienced.

When The Holiday Season is upon us ,the discussion will turn to aging parents. Thanksgiving usually involves alcohol. With a normal family, discussing this when alcohol is involved may or may not be a good idea. In an aging long-distance family, this would be the time to set up a family meeting via teleconference or Skype when everyone is sober. You could just ask everyone if would gather ideas and you can discuss it at that time.

With elderly parent’s decline- everyone’s independence is threatened and anger and frustration can be rampant.

If adult siblings did make a  visit to elderly parents before Thanksgiving, it could have been bitter or sweet or it was just plain scary. This is why it is best to set up a post-thanksgiving meeting with all the siblings to discuss care, not when people are drinking more than they should on Thanksgiving.

 

 Adult children may decide they must intercede or offer direct help, even if it is rejected. Then family members who do not live nearby become long-distance care providers, joining 7 million others in the US.

Offer to Facilitate a Telephonic Family Meeting After Thanksgiving

The frightening part often happens when you haven’t seen an aging Mom or Dad for a while. If midlife siblings live long distance, making an occasional visit can set off alarms, especially if they find aging Mom or Dad has gone downhill. If they call you, offer to facilitate the call using your family meeting facilitation skills, to create an agenda with the family, and keep everyone on the topic of parental care in the here and now, rather than fracturing into an argument about the past or old family wounds. With a care manager as a facilitator, they will find your value.

Get Ready for the Holiday Rush
    • SIGN UP FOR MY HOLIDAY WEBINAR –

      The Holiday Season is upon us

      Get Ready for the Holiday Rush

      WEDNESDAY, November 16th, 2022, FROM 2 PM – 3:30 PM PST

       Learn how to create!

      • Pre-Holiday Social media campaigns to reach worried caregivers
      • Pre- Holiday-Materials about the warning signs that a parent needs help
      • Pre-Holiday Marketing to help you sign up families who might face a serious decline in aging parents
      • How to sell services to desperate  post-holiday callers from Normal dysfunctional & long-distance family
      • How to use tools to contain holiday chaos & arrange care in festive family fright
      • How to move the family to New Year’s stability
      • Position Your Agency ahead of Care Managers who do not have great pre-holiday marketing campaigns and lack the clinical skills how to work with Adult Children and families during the chaotic aging family holiday visit when adult kids find their aging parents need care
      • Featuring

       Cathy Cress MSW author of the Handbook of Geriatric Care

      Management        

      The Holiday Season is upon us.

       Find out more about how an Aging Life or Geriatric Care Manager can help.

  • Subscribe to my YouTube channel, Geriatric Care Management, at www.youtube.com/channel/UCaoHdozwS0RvKD23YPpuHIw

  • Visit my website at cathycress.com/

  • Follow me on Twitter at twitter.com/cathyjocress

Filed Under: Aging, Aging Alcohol Abuse, Aging Life Care, Aging Life Care Assocaition, aging life care manager, Blog, Christmas webinar, Dysfunctional Aging Familu, elder care manager, Families, Filial Crisis, Geriatric Care Management Business, Geriatric Care Manager, geriatric social worker, Grandchild gifts for grandma, Hanukkah Webinar, Long Distance Care, Long Distance Care Holidays, Marketing aging life care, Marketing during Holidays, marketing pitch, Marketing Strategy, marketing to long distance adult children, Nearly Normal Aging Family, New Years, nurse advocate, nurse care manager, Thanksgiving with Dysfuntional Family, Webinar ALCA GCM, Webinar care managers, Webinar COVID Safety Tagged With: aging family, Aging Life, aging life and geraitric care manager, aging life care, aging life care manager, alcohol on the holidays, Black, black aging family, black american geriatric care managers, black american social workers, Black Entrepreneurs, Black geriatric care managers, Black Nurse Entrepreneurs, Black RN's, Black travel nurses, care manager, case manager, crisis with aging parents, drinking on labor day, geriatric care manager, holidays with aging parents, Holidays with midlife siblings, Nearly Normal family inquiry holidays, nurse care manager, Thanksgiving Webinar, Thanksgiving with aging parents, Thanksgiving with dysfunctional family, Thanksgiving with midlife siblings

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