How do you market a COVID-19 telehealth service?
The best way during the pandemic that rages this summer is to sell your coronavirus product in an email marketing marketing campaign using an e-newsletter format in Constant Contact or Survey Monkey other choices
This will boost the clients you can serve as COVID has made adult children and elderly clients hesitant about having visitors come to their homes, exposing them to the virus. You can do the intake via telehealth and continue the services if they decide to become a client if you have taken the CDC safety precautions for visiting and or rendering care to the older person
Other Ideas to Add to your e-newsletter about COVID
Local information about home food delivery from local grocery stores used by seniors or designated shoppers as elders should not even get out and shop
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Include VIDEOS IN your e-newsletter like this terrific e-newsletter that Lifespan, a care management agency in Santa Cruz, Ca. uses introducing their staff products and services during COVID.
OFFER Quality of Life activities that your agency or another agency like the Hummingbird Program the Sage Eldercare provides virtually for seniors who are even more isolated, lonely, and depressed during the pandemic.
- Recommend A COVID-19Home From the Hospital or Move Management product/service if you have one, to help families deal with discharge from hospitals after COVID -19 and not end up back in the hospital and or can move to a safer place to recover like their long-distance relative.
- Tell a story with the COVID products you want to advertise
- Use your i phone to record your video
- Include a list of great reasons that a client or customer should work with an ALCA or Geriatric Care Manager during the Coronavirus pandemic. ALCA members get this in a flyer “Why Work With An ALCA Member During A Crisis “.The Aging Life Care Association has huge resources for dealing with coronavirus impact on geriatric care management. This makes joining ALCA now a great idea in this lethal pandemic and its deadly effect.
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JOIN ME FOR MY NEW FREE WEBINAR
Create 5 Telehealth Products for COVID 19
WHEN. THURSDAY AUGUST 6
TIME- 2 PM Pacific Standard Time
Care Management businesses are struggling with pandemic close-downs.
Support your business bottom line, clients, and their families.
Create 5 COVID-19 products.
Products from sheltering in place through the hospital, recovery at home, discharge from an SNF, or hospital for local and long-distance elders.
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Increase your bottom line as COVID spreads throughout the US and more shutdowns loom
Learn Step by Step How to Consult with Aging Families and Seniors to:
- Choose the best Hipaa Compliant Telehealth Products to Remotely Consult with Client
- Help a Local Family Assist a Loved One Safely Shelter in Place
- Help a Long-Distance Family assist an Elder Shelter in Place
- Help a Local Aging Family Care for an Elder Discharged From a Hospital
- Help a Long -Distance Aging Family Care for an Elder Discharged From a Hospital
- Help an Aging Family Assist a Loved one Recover from COVID at Home
WHEN. THURSDAY AUGUST 6
TIME- 2 PM Pacific Standard Time
REGISTER NOW
choose you -the geriatric care manager over your competition 
if you have products and Four Seasons services to deliver those products- rivals do not have.
Rather than tell clients you do assessment– offer products they are seeking – like relocation (moving an older parent VIP Care Management, ( Discreet private care for a well known celebrity),Quality of Life (increasing the joy in an older person’s life who is dressed with Stay at Home Restrictions), Dementia Care, Home from the Hospital,( which many desperately need, especially during the COVID -19 epidemic), Medication Assessment,- End of Life Services,Products that pinpoint exactly what the older person needs are in a pandemic & on going and why the family is desperately calling for help. But these products need to be
But for us social workers and nurses and care managers, we turn to our organizations and they must change just like the police departments of America. They must include more people of color, move them fairly, into a high place where they have the power to change things. But just to begin with organizations must have dialogues.
People are marching on streets for the 13th day now in part for reason geriatric care manager associations must change. ALCA serves the aging population or those with disabilities. These are the 
assessment then asking for a deposit and signed contract the older gentleman said he could not afford her services and would not sign the contract at that time. The Aging Life care manager came up empty-handed.
keeping at home, COVID-19 safety in an elder’s home or home from the hospital with Covid-19)
