How Do You Deliver Your Value Proposition of serving long term clients from the top 10% financially- who can offer sustainable financial growth to your Aging Life or GCM company?
You offer superior professional Concierge Service to Client and Family- Care they demand when you need it
You offer preventative care to avoids Crisis -Helps Keep Clients Out of E room and nursing homes and Keep them at home where they wish to be
You Use the value proposition – leading to one-time/long term client engagements – How
- Deliver concierge service
- Offer confidential services that clients and families can trust
- Adjust your plan of care as professionally needed for family & client
- Serve whole aging family
- Provide a GPS through health care needs so that best care is delivered seamlessly
- Have a full GCM toolbox and know all community resources –to change tools as client change and age safely in place
- Refer or provide skilled background checked home care aides who meet the need of entitled clients
- Be willing and skilled enough to accept difficult entitled clients who are narcissistic, demanding and unreasonable like Donald Trump , Sumner Redstone, Huguette Clark
- Have someone on your staff who has a clinical background in dysfunctional aging families, and psychodynamic diagnosis
- Have upscale resources in your resource data base like private drivers, private chefs, car services, upscale golf clubs that cater to older clients, or upscale assisted living
Sign up for my latest free webinar
- Cathy Cress MSW, Author of Handbook of Geriatric Care Management- 4th edition. Webinar Series
- Upcoming Webinar
- Learn The 5 Steps to Reach the Concierge Client
- August 23, 2017 11:00 -12:00 PST
- Discover how to transform your GCM entrepreneurial dream into a profitable reality with 5 key marketing steps learn more and get the details
- Overcome the double bind of your caring model and learn how to care and make money
- Create a marketing strategy and messages that attract concierge clients
- Reach this target audience
- Design products that exactly meet Concierge Clients needs
- Obtain adult children’s buy-in
- Use words that will make them choose you
- Get care staff they will like and not fire
- Get the contract signed with ease