Geriatric care management is a great business opportunity but many time start-ups sabotage their own success. Care managers resist billing because of guilt- often coming from a social work or nursing background.
Want to start a geriatric care management agency? First-test your business idea and do market research.
The OLD adage goes, “ideas are a dime a dozen”
How do you really know that starting a geriatric care management business is a good idea ?
Have you hit upon a business that’s going to work on all levels?
To figure this out, before you start, you use planning methods. You test your idea by first defining the problem your geriatric care management agency is solving. How urgently do people need what you are selling?
You build an action model to test the assumption that you will be successful (make a profit) at running a geriatric care management business.
You create a marketing survey to find out if you have enough customers, a competition survey to see if you have too much competition and a financial projection to see if this is a business where you make really make money.
Learn to test your idea to start a geriatric care management agency. Sign up for my 1-hour webinar
Join me for my free webinar, “Start and Run a Profitable Geriatric Care Business” on August 22. Learn how to transform your GCM entrepreneurial dream into a money-making business with 5 profit driven steps! Learn More
Learn 5 critical success steps to start and run a profitable GCM business from Cathy Cress, the author of the Handbook of Geriatric Care Management now in its 4th edition.
Sign up for this limited enrollment webinar that will teach you to sidestep the 8 out of 10 entrepreneurs who start businesses and fail within the first 18 months.
Cathy Cress MSW