Cathy Cress

Expert in Aging Life and Geriatric Care Management

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10 Steps to Serve Demanding, Difficult ,Wealthy Long Term Aging Clients Like Donald Trump

January 19, 2019

How Do You Deliver and serve long-term clients from the top 10% financially- who can offer sustainable financial growth to your Aging Life or GCM company?

 

You offer superior professional  Gold Standard Concierge Service to Client and Family- Care they demand.

 

 You offer preventative care to avoid crisis and chaos that can be there MO -Helps Keep Clients Out of E room and nursing homes and keep them at home where they wish to be and you from losing the case.

You write or rewrite your business plan that has a value proposition in your marketing plan to reach your target markets to concierge clients in the upper 10% and the third parties who in many cases serve them as well, like elder law attorneys and upscale assisted living.

 

You Use the value proposition from your business plan  – leading to one-time/long term client engagements – How

  1. Deliver gold standard concierge service
  2. Offer confidential services that clients and families can trust
  3. Do not have the VIP syndrome  with these sometimes famous clients
  4. Serve whole aging family where adult children are entitled and difficult as well.
  5. Provide a GPS through health care needs so that best care is delivered seamlessly
  6. Have a full GCM toolbox and know all community resources –to change tools as client change and age safely in place
  7. Refer or provide skilled background checked home care aides who meet the need of entitled clients
  8. Be willing and skilled enough to accept difficult entitled clients who are narcissistic, demanding and unreasonable like Donald Trump , Sumner Redstone, Huguette Clark 
  9. Have someone on your staff who has a clinical background in dysfunctional aging families, and psychodynamic diagnosis, and understands undue influence 
  10. Have upscale resources in your resource database like private drivers, private chefs, car services, upscale golf clubs that cater to older clients, and upscale assisted living

 

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 Find out more about a value proposition and subscribe to my Youtube channel Geriatric Care 1 to find out more about marketing Aging Life or Geriatric Care Management.

 

 

 

 

Filed Under: Aging, aging family crisis, Aging Life Care, aging life care manager, Blog, case manager, Concierge Senior, elder abuse, elder care manager, Fiscal Elder Abuse, Geriatric Care Manager, geriatric care manager, geriatric social worker, Marketing aging life care, marketing care management, marketing to concierge clients, marketing to the top 10$, Narcissistic Personality, nurse advocate, nurse care manager, Webinar Tagged With: aging family, aging life care manager, aging parent care, aging parent crisis, care manager, Donald Trump, dysfunctional aging family, Entitled Family, Narcissism, Narcissistic Personality, nurse advocate, nurse care manager, Sumner Redstone

Are Your Clients Skating Away From the Holiday Like Joni Mitchel?

December 21, 2018

 

family-fight-300x223.jpg
What are the signs that a family wants to skate away from Christmas gathering and skip it altogetherPrinter-friendly version of this lyric

It’s coming on Christmas
They’re cutting down trees
They’re putting up reindeer
And singing songs of joy and peace
Oh I wish I had a river I could skate away on

As Joni Mitchel told us on her melancholy 1971 masterwork, “Blue”  Celebrations with family on the holidays can often want you to take the ice and skate away from.

What are the signs that the family wants to ditch the dreaded dinner altogether?

1. Spending time with dysfunctional families often causes lots of seasonal lubrication – “A Holiday on Ice” like David Sedaris tells us. So # 1 there will be too much drinking and the resulting family drunken insults and fights

2..Distancing & cut off- are pulling away and having nothing to do with family or an individual in your family.

4.You find adult children who have not spoken to parents or siblings for years.

The celebrity feud and cut off between

Angry roommates or sisters in christmas sitting on a couch in the living room at home

Angela Jolie and her Dad actor John Voigt is a well-publicized example

What prompted Jolie’s reconciliation – helping grandchildren- Jolie-  reconciled with her Dad because of her children’s need for a grandparent and the knowledge that your children just have a very different version of a relationship with your parents than you do.

When you assess the aging family as a professional you look at several signs of dysfunction. Contentiousness and anger are two other signs- the ripping pattern of divorce, remarriage, or other disruptions in relationships that shred the balance within the family system- both hacked by anger and contentiousness.

Kickboxing Santa Claus

Gathering all these angry, contentious, cut off, divorced, often drunken insulters- ex-spouses, stepchildren, left behind blood children, deadbeat Dad’s and pour on alcohol and hold the mistletoe -you have the wrathful explosion that is that is dysfunctional family skating the holiday on ice.

Find out more about in Emily Salz and Lynn Hackstaff’s chapter Family Conflicts, Dependence and Mutuality: Care Management and the Dysfunctional Family. Handbook of Geriatric Care Management 4th edition.Jones and Bartlet.

When they call you be prepared, be ready, be a little fearful. Here are some tips.

 

 

Filed Under: ADULT SIBling, Aging, Aging Life Care, aging life care manager, Blog, care manager, case manager, Cut Off, Dysfunctional aging family, elder abuse, Families, Geriatric Care Management Business, Geriatric Care Manager, geriatric care manager, geriatric social worker, Holiday Meltdown in Aging Family, Holiday Rituals in Aging Family, nurse advocate, nurse care manager, Siblings Tagged With: aging life care manager, care manager, case manager, geriatric care manager, nurse advocate, nurse care manager

10 Steps to Market to & Serve Wealthy, Demanding Long Term Aging Clients Like Donald Trump

September 6, 2018

How Do You Deliver Your Value Proposition of serving long-term clients from the top 10% financially- who can offer sustainable financial growth to your Aging Life or GCM company?

 

You offer superior professional Concierge Service to Client and Family- Care they demand when you need it

 

 You offer preventative care to avoids Crisis -Helps Keep Clients Out of E room and nursing homes and Keep them at home where they wish to be

You write or rewrite your business plan that has a value proposition that includes  your marketing plan to reach your target markets o concierge clients in the upper 10% and the third parties who in many cases serve them as well, like elderlaw attorneys and upscale assisted living.

 

You Use the value proposition from your business plan  – leading to one-time/long term client engagements – How

  1. Deliver concierge service
  2. Offer confidential services that clients and families can trust
  3. Adjust your plan of care as professionally needed for family & client
  4. Serve whole aging family
  5. Provide a GPS through health care needs so that best care is delivered seamlessly
  6. Have a full GCM toolbox and know all community resources –to change tools as client change and age safely in place
  7. Refer or provide skilled background checked home care aides who meet the need of entitled clients
  8. Be willing and skilled enough to accept difficult entitled clients who are narcissistic, demanding and unreasonable like Donald Trump , Sumner Redstone, Huguette Clark
  9. Have someone on your staff who has a clinical background in dysfunctional aging families, and psychodynamic diagnosis
  10. Have upscale resources in your resource database like private drivers, private chefs, car services, upscale golf clubs that cater to older clients, and upscale assisted living

 

 Find out more about a value proposition and subscribe to my Youtube channel Geriatric Care 1 to find out more about marketing Aging Life or Geriatric Care Management.

 

 

 

 

Filed Under: Aging, aging family crisis, Aging Life Care, aging life care manager, Blog, case manager, Concierge Senior, elder abuse, elder care manager, Fiscal Elder Abuse, Geriatric Care Manager, geriatric care manager, geriatric social worker, Marketing aging life care, marketing care management, marketing to concierge clients, marketing to the top 10$, Narcissistic Personality, nurse advocate, nurse care manager, Webinar Tagged With: aging family, aging life care manager, aging parent care, aging parent crisis, care manager, Donald Trump, dysfunctional aging family, Entitled Family, Narcissism, Narcissistic Personality, nurse advocate, nurse care manager, Sumner Redstone

Did You Find Elder Fiscal Abuse Over the Holidays?

January 6, 2018

worriedwoman300dpi-copy-e1425605439440.jpg

When you visited an elder family member over the holidays did you see something ” fishy” going on with their finances?? Was money missing from their accounts, expensive items purchased that the elder did not buy. Are they getting calls for donations from odd sources. All this can be elder fiscal abuse.This type of elder bank robbery represents a 36 billion heist and growing

Fiscal Elder abuse can be detected during the holiday season by visiting family / Paula Span, in her New Old Age column in the New York Times gave some very savvy tips that you should check out.

The worst perpetrators are not professional con artists. The most dangerous elder financial abusers aren’t folks running a scam like Bernie Madoff or crooks offering free lunches to retirees then swindling their money. Vicious financial abusers are most frequently the older person’s own family.

All we have to do is look at the infamous Brooke Astor case. Her son Anthony was convicted of siphoning millions and sentenced to one to three years in prison.
After the trial, one prosecutor called it “grand theft Astor,” with Mrs. Astor’s son on an “a six-year crime spree involving a series of larcenies”
A survey of State Adult Protective Abuse of Adults Over Sixty showed that the most common fiscal abuser was a son or daughter. Adult children perpetrated 33 % of the fiscal exploitation substantiated by APS. Other family members were the next biggest group of fiscal abusers investigated by APS. These other kin represented almost 22% of the financial abuser reported nationwide to adult protective services . So schooling midlife adult children visiting over the holidays to do some discreet detective work to check, desks bank account etc. What is important is they are not confrontive with the parent but to present questions as support for Mom and Dad
What are red flags for adult fiscal abuse
Financial abuse can have many faces
➢ Someone paying bills but bills are not paid
➢ Money missing from accounts
➢ Family member /caregiver withdrawing large amounts of money from accounts
➢ Someone taking money under false pretenses,
➢ forgery
➢ forced property transfers
➢ purchasing expensive items with the older person’s money without permission
➢ denying the older person access to his or her own funds or home.
➢ Scams perpetrated by salespeople
Elders rarely report elder abuse according to a Met life study on the crime. Only the tip of the iceberg of this con is reported for various reasons. Seniors often believe that they are responsible for allowing themselves to be swindled or abused. They frequently fear they will be placed in a nursing home if they report the crime. Older victims hold back in turning the perpetrator in because they are afraid the person will harm them further. And finally, since the tormentor is often a son or daughter their motherly urge is to protect the criminal in their nest.

If You saw fiscal abuse during the Holiday season visit to loved ones. report it to Adult Protective Services  and call an aging life care manager . They are experts at helping you make sure this does not happen in the future with vulnerable elders.

Filed Under: Aging, Aging Family, aging life care manager, Blog, care manager, Dysfunctional aging family, elder abuse, elder care manager, elder fiscal abuse, Families, Fiscal Elder Abuse, Geriatric Care Management Business, Geriatric Care Manager, geriatric care manager, geriatric social worker, nurse advocate, nurse care manager Tagged With: aging family, aging life care manager, care manager, case manager, elder financial abuse, elder fiscal abuse, geriatric care manager, geriatric social worker, nurse care manager, parent care crisis

10 Steps to Take to Serve Wealthy, Demanding Long Term Aging Clients Like Donald Trump

August 11, 2017

How Do You Deliver Your Value Proposition of serving long term clients from the top 10% financially- who can offer sustainable financial growth to your Aging Life or GCM company?

 

You offer superior professional Concierge Service to Client and Family- Care they demand when you need it

 

 You offer preventative care to avoids Crisis -Helps Keep Clients Out of E room and nursing homes and Keep them at home where they wish to be

 

You Use the value proposition – leading to one-time/long term client engagements – How

  1. Deliver concierge service
  2. Offer confidential services that clients and families can trust
  3. Adjust your plan of care as professionally needed for family & client
  4. Serve whole aging family
  5. Provide a GPS through health care needs so that best care is delivered seamlessly
  6. Have a full GCM toolbox and know all community resources –to change tools as client change and age safely in place
  7. Refer or provide skilled background checked home care aides who meet the need of entitled clients
  8. Be willing and skilled enough to accept difficult entitled clients who are narcissistic, demanding and unreasonable like Donald Trump , Sumner Redstone, Huguette Clark
  9. Have someone on your staff who has a clinical background in dysfunctional aging families, and psychodynamic diagnosis
  10. Have upscale resources in your resource data base like private drivers, private chefs, car services, upscale golf clubs that cater to older clients, or  upscale assisted living

Sign up for my latest free webinar

  • Cathy Cress MSW, Author of Handbook of Geriatric Care Management- 4th edition. Webinar Series
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  • Discover how to transform your GCM entrepreneurial dream into a profitable reality with 5 key marketing steps learn more and get the details    
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  • Create a marketing strategy and messages that attract concierge clients 
  • Reach this target audience
  • Design products that exactly meet Concierge Clients needs
  • Obtain adult children’s buy-in           
  • Use words that will make them choose you
  • Get care staff they will like and not fire
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Filed Under: Aging, Aging Life Care, aging life care manager, Blog, case manager, Concierge Senior, elder abuse, Fiscal Elder Abuse, Geriatric Care Manager, geriatric care manager, geriatric social worker, Narcissistic Personality, nurse advocate, nurse care manager, Webinar Tagged With: aging family, aging life care manager, aging parent care, aging parent crisis, care manager, Donald Trump, dysfunctional aging family, Entitled Family, Narcissism, Narcissistic Personality, nurse care manager, Sumner Redstone

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Cathy Cress is the leading national expert in Aging Life and Geriatric Care Management. She is author of Handbook of Geriatric Care Management 4th edition, Jones and Bartlett, published 2015 and known as the bible of geriatric care management. Continue Reading >

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